Brand Marketing Lead

3 days ago


Copenhagen, Copenhagen, Denmark Bayer AG Full time

At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where, 'Health for all, Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity, and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining 'impossible'. There are so many reasons to join us. If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice.

Help patients with access to innovative treatment

We are looking for a Brand Marketing Lead to join our dynamic team in the Danish Pharmaceutical team. In this pivotal role, you will be responsible for shaping our brand strategy within the hospital specialized customer group ultimately contributing to the success of our organization.

YOUR TASKS AND RESPONSIBILITIES

  1. Responsible for implementing and building brand strategy in the country/cluster in accordance with respective regional strategy, adapting to the country specifics.
  2. Contributes to the country/cluster brand marketing, incl. P&I budgeting, forecasting for revenue and product supply by communicating country feedback towards the cluster.
  3. Develops and manages relationships with external stakeholders towards successful implementation of strategy. Whenever possible involves local HCPs in materials, campaigns and events development.
  4. Creates and develops promotional materials in accordance with legal/ medical/ regulatory requirements and the respective guidelines.
  5. Plans and executes marketing multichannel campaigns, sets KPIs and ensures regular learning cycles on campaign achievements.

WHO ARE YOU

  1. Strategic marketer with proven success in developing and executing effective brand strategies within Pharmaceutical environment, hospital landscape.
  2. Personality with customer engagement in focus, prioritizing customer needs and motivation. Keeping customer in the center of all your activities.
  3. Must be comfortable with agile working methods in a collaborative team environment that works at a fast pace and focuses on outcomes.
  4. University degree.
  5. At least 3 years' experience in marketing.
  6. Strong communication skills with ability to align organization on decisions internally and externally.
  7. Strong interpersonal skills to build relationships and influence both internal teams and external stakeholders.
  8. Fluent in English and Danish languages.

JOIN TEAM BAYER

With our move to Dynamic Shared Ownership (DSO), you'll experience a working environment that's more hands-on and impactful, just like working in a startup.

Imagine taking on exciting entrepreneurial projects through a talent marketplace. Enjoy a flatter hierarchy, and benefit from a culture that thrives on fast, direct peer-to-peer feedback. Expect to take on more responsibility, with fewer layers of bureaucracy. It's your chance to forge your own path based on your skills and interests.

We embrace diversity by providing an inclusive work environment in which you are welcomed, supported, and encouraged to bring your whole self to work.

DO YOU FEEL THIS ROLE IS FOR YOU?

The application deadline is March 28th but we review applications on an ongoing basis so please don't hesitate to send in your application as soon as possible.

If you have any questions please reach out to Celie Allermann, HR Assistant at

We are looking forward to hearing from you

Functional area: Marketing
Seniority level: Professional
#LI-NOR

#J-18808-Ljbffr

  • Copenhagen, Copenhagen, Denmark Demant Polska Full time

    Elevate the Philips Brand ExperienceAs a seasoned Brand Director, you will lead the charge in elevating the Philips brand and driving marketing strategy across international markets. With a focus on developing a comprehensive brand experience that resonates with customers and consumers, you will be responsible for defining the Philips Brand Experience,...


  • Copenhagen, Copenhagen, Denmark Pandora AS Full time

    **About Pandora A/S:**Pandora is a leading jewelry brand that specializes in designing, crafting, and marketing high-quality jewelry made from recycled silver and gold. Our mission is to inspire self-expression and allow people to share their stories and passions through meaningful jewelry.Job Description:This role will focus on developing and executing a...


  • Copenhagen, Copenhagen, Denmark AFM - Association Française du Marketing Full time

    Job DescriptionWe are seeking a talented Marketing Professional to join our team as a Category Manager for Goldwell in the Nordic region.The successful candidate will be responsible for developing and executing marketing plans, managing budgets, and collaborating with cross-functional teams to drive business growth. This is an exciting opportunity to work on...

  • Brand Strategist

    6 hours ago


    Copenhagen, Copenhagen, Denmark AFM - Association Française du Marketing Full time

    Job OverviewWe are seeking a talented Brand Strategist to join our team as a Category Manager for Goldwell in the Nordic region.The successful candidate will be responsible for developing and executing marketing strategies to increase sales and market share, managing budgets, and collaborating with cross-functional teams to drive business growth. This is an...

  • Lead Brand Designer

    3 days ago


    Copenhagen, Copenhagen, Denmark Ageras Full time

    Lead Brand Designer Description About Us: At Ageras, we enable success for small businesses by building the best ecosystem around their financial needs. We are on a mission to revolutionize the financial industry and conquer the world - nothing less. We operate globally from our offices all across Europe and the US and our team is passionate about...


  • Copenhagen, Copenhagen, Denmark Sunrise AS Full time

    Job Summary:Sunrise A/S is a leading Commercial Transition Agency seeking a highly motivated and experienced professional to lead our Insights and Brand Development efforts. As a Insights and Brand Development Lead, you will be responsible for driving business growth through strategic brand development and delivering exceptional results for our clients. With...


  • Copenhagen, Copenhagen, Denmark Avature Full time

    L'Oréal is seeking a highly motivated Brand Strategy Lead to manage the eye category and Brave brand cause for Maybelline New York in Copenhagen. This parental leave cover position offers a unique opportunity to drive business growth and innovation in a fast-paced environment.Your responsibilities will include building yearly strategies for the eye...


  • Copenhagen, Copenhagen, Denmark Pandora AS Full time

    Job OverviewPandora A/S seeks a talented Corporate Branding Manager to enhance our corporate brand image globally.This role requires a high level of expertise in branding and corporate communications, as well as the ability to drive impactful campaigns across various channels.You will be responsible for building and amplifying Pandora's corporate narrative...

  • Lead Brand Designer

    2 days ago


    Copenhagen, Copenhagen, Denmark The HubDanske Bank Full time

    About Us: At Ageras, we enable success for small businesses by building the best ecosystem around their financial needs. We are on a mission to revolutionize the financial industry and conquer the world - nothing less. We operate globally from our offices all across Europe and the US and our team is passionate about delivering cutting-edge solutions that...


  • Copenhagen, Copenhagen, Denmark RelyOn (Global) Full time

    Job DescriptionWe are seeking a talented and experienced Marketing and Communications Specialist (Maternity Cover) to join our team at RelyOn (Global). This is an excellent opportunity for a skilled professional to develop and execute marketing campaigns, working closely with regional teams and internal stakeholders.Your responsibilities will...

  • Team Lead @ Marketing

    17 hours ago


    Copenhagen, Copenhagen, Denmark The HubDanske Bank Full time

    Do you want to lead our Marketing Department? TrialSync is a pioneering health-tech startup transforming the clinical trial landscape. We empower patients by centralizing their health data, enabling them to participate in clinical trials, and driving recruitment themselves. Our platform optimizes trial design and execution, helping pharmaceutical companies...


  • Copenhagen, Copenhagen, Denmark ZURU Toy Company Full time

    We're excited to announce an opportunity for a talented marketing professional to join our team as a Marketing Manager for Nordics and Benelux at ZURU Toy Company. In this role, you will be responsible for leading the development and execution of local consumer marketing campaigns for all brands within our portfolio.This is an exciting opportunity to join a...


  • Copenhagen, Copenhagen, Denmark AFM - Association Française du Marketing Full time

    About the RoleWe are looking for a highly motivated and experienced Marketing Manager to lead our Goldwell brand in the Nordic region.The ideal candidate will have a strong background in marketing, with a proven track record of driving business growth through effective marketing strategies. As a key member of our marketing team, you will be responsible for...


  • Copenhagen, Copenhagen, Denmark Precis Digital Full time

    The Director of Brand Marketing for Media is focused on developing and expanding the Media Solutions business by defining, enhancing, and broadening our brand marketing offering. This role is crucial for fostering growth and elevating our presence in the media solutions industry. With a strong background in media, you will utilize your extensive experience...


  • Copenhagen, Copenhagen, Denmark Mail Boxes Etc. Worldwide Development Full time

    Lead the Growth of Mail Boxes Etc. Brand in DenmarkA unique opportunity to lead the growth of the Mail Boxes Etc. brand in Denmark awaits.About Our Vision:Mail Boxes Etc. aims to become the leading provider of business services in Denmark, offering comprehensive solutions for logistics, e-commerce, and marketing.What You'll Achieve:Launch and manage your own...


  • Copenhagen, Copenhagen, Denmark Skidos Labs Full time

    Marketing OpportunityWe are looking for a Brand Communications Specialist to join our team as a Marketing Intern at Skidos Labs. In this role, you will have the chance to make a significant impact on our marketing efforts and contribute to the growth of our business.As a Brand Communications Specialist, you will work closely with our CMO and marketing team...


  • Copenhagen, Copenhagen, Denmark The HubDanske Bank Full time

    About Us: We are a global financial services company operating from Europe and the US, driven by a passion for innovation and customer success. Our mission is to revolutionize the financial industry and deliver cutting-edge solutions that drive business growth.Our team is passionate about creating visually compelling assets that align our brand with...


  • Copenhagen, Copenhagen, Denmark GAN Integrity Solutions Full time

    About This Opportunity:We are seeking a highly motivated Digital Marketing Specialist to join our marketing team at GAN Integrity Solutions. As a key member of our team, you will be responsible for developing and implementing integrated digital marketing campaigns across all digital channels.Responsibilities:Campaign Planning: Plan and execute digital...


  • Copenhagen, Copenhagen, Denmark Karo Healthcare Full time

    Karo Healthcare, a rapidly growing European leader in consumer health, empowers consumers to make smart choices for everyday healthcare. With a wide-ranging portfolio across seven categories, including medical products, we own and sell over 80 brands in about 90 countries.We're seeking a Brand Manager - Skin and Foot Health for our office in Copenhagen,...


  • Copenhagen, Copenhagen, Denmark Avature Full time

    L'Oréal, a leading beauty company with over 90,000 employees across 150 countries, is seeking an experienced Digital Brand Strategist to join its team. In this role, you will be responsible for maximizing advocated media of the brands REDKEN, MATRIX, and BIOLAGE/American Brands in the Professional Product Division (PPD).The ideal candidate will have +2...