Marketing Strategy Director

1 month ago


Århus, Århus Kommune, Denmark Whistleblower Software Full time
Transformative Opportunity in SaaS

We are seeking an exceptional Head of Product Marketing to spearhead the adoption of our cutting-edge SaaS platform. This is a chance to drive significant impact and join a rapidly scaling company with substantial traction across Europe.

In this role, you will collaborate closely with the Chief Marketing Officer and the engineering team to shape product positioning and strategy, define go-to-market approaches, orchestrate product launches, and influence the perception of our solution.

As part of a fast-growing international SaaS company, you will have a high level of trust and autonomy, enabling you to excel in your responsibilities and contribute to shaping the marketing organization over time.

Key Responsibilities:
  • Establish and lead our product marketing function from inception.
  • Own and refine our positioning, customer understanding, and product expertise.
  • Develop and communicate efficiently about our offering across diverse use cases and segments.
  • Manage key aspects of the marketing organization and help form GTM motions.
  • Collaborate with stakeholders to plan and prioritize marketing initiatives.

Our ideal candidate possesses 2+ years of experience in product marketing roles within SaaS, strong business acumen, and an entrepreneurial mindset. They should be able to take charge and responsibility for critical areas of marketing deliveries, having in-depth knowledge of positioning, customer research, and external communication.

About Formalize: We are a tech company founded in 2021 with offices in Aarhus, Copenhagen, Milan, and Madrid, employing a diverse team of +90 people from 13 nationalities operating across multiple European markets. Our platform adapts to regulatory changes, continuously meeting the evolving needs of our users.

Culture and Traits: As a member of our team, you will embody goal-oriented, hardworking, responsible, and accountable traits. You will foster meaningful relationships, maintain optimism, and share clear visions for the future.



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