Strategic Program Manager for Innovative Creator Engagement

5 hours ago


Copenhagen, Copenhagen, Denmark LEGO Gruppe Full time
Unlock the Potential of Global Creators

We are seeking a seasoned Strategic Program Manager to lead our efforts in designing and delivering innovative challenges and reward systems that amplify creator engagement and drive success within the LEGO ecosystem.

About the Role:
  • Develop strategic challenges, missions, and incentive programs to inspire and engage our global creator community.
  • Lead the end-to-end management of incentive programs, aligning them with business goals and creator needs.
  • Analyze program outcomes, define success metrics, and optimize for greater impact.
  • Collaborate with marketing, product, and operations teams to promote and implement initiatives.
  • Stay up-to-date with industry trends and best practices in gamification and creator incentives.
What You'll Need:
  • Experience designing and managing incentive programs, focusing on gamification and creator engagement.
  • Strong understanding of motivational drivers for creators and effective reward systems.
  • Proven ability to strategically plan, scale programs, and align them with business goals.
  • Expertise in non-monetary incentives, digital badges, and managing external partnerships.
  • Excellent communication and partner management skills for engaging creators and teams.
  • Analytical and creative problem-solving approach to track performance and optimize initiatives.
What We Offer:
  • Estimated Salary: 65,000 - 85,000 USD per year, depending on experience.
  • A competitive bonus scheme based on individual and team performance.
  • Enhanced paid leave options, including family care leave and generous colleague discount.
  • Lifetime career development opportunities within the LEGO Group.
  • A dynamic, international work environment with a strong focus on collaboration and innovation.

Please note that this is a position based in Copenhagen, Denmark, with flexible working arrangements allowing employees to work from home two days a week.



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