Strategic Data Analyst

5 days ago


Århus, Århus Kommune, Denmark Arla Foods Deutschland GmbH Full time

Transforming Raw Data into Commercial Success

Arla Foods Deutschland GmbH is looking for a Strategic Data Analyst to support business objectives and enhance media performance in Global Media & Agency Management.

The ideal candidate will be responsible for:

  • Developing and executing media ROI strategies to maximize business value.
  • Building and maintaining strong stakeholder relationships to ensure effective communication and execution of modeling results.

This role plays a critical part in harnessing data and insights to inform decision-making across Global Media & Agency Management at Arla Foods.

Key Responsibilities

The successful candidate will have the following key responsibilities:

  • Conducting econometric and marketing mix modeling to deliver actionable insights on optimal budget allocation and creative quality.
  • Leading portfolio media budget allocation projects to optimize budget allocation across brands and categories.
  • Co-leading global media budget allocation projects to identify opportunities for improvement.
  • Providing input to media and budget plans, as well as overall media guidelines.
  • Supporting the Marketing ROI agenda in Arla Foods.
  • Driving a data-driven approach to maximize the value of media initiatives.

Requirements for Success

To excel in this role, you will have:

  • A degree in marketing, math, IT, computer science, or business intelligence.
  • Proven experience in data mining and statistics.
  • Highly developed analytical skills, excellent communication and presentation abilities, and project management expertise.
  • Strong English language skills, both written and verbal.
  • Prior experience in media is a plus.

What We Offer

You will join a dynamic and collaborative team in Global Media & Agency Management, part of Global Insights & Analytics at Arla Foods' headquarters in Viby, Denmark.

We offer opportunities for professional growth and development, a positive and inclusive culture, and the chance to work with a market leader committed to creating a sustainable future.



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