Retail Excellence Strategist

1 week ago


Copenhagen, Copenhagen, Denmark Philips Danmark AS Full time

Job Overview:

The Retail Excellence Strategist will play a key role in driving the zone shopper fundamentals in distribution, pricing, shelving, and merchandising. This involves translating the local marketing strategy into a shopper strategy, embedding and executing targets for distribution, promotion, in-store, and online excellence.

Main Responsibilities:

  • Set clear distribution targets in line with local brand/commercial strategy and hold the business accountable for delivery against them.
  • Provide the zone with clear distribution priorities in line with category/channel objectives (Minimum viable ranges).
  • Drive Philips in-store visibility and deliver superior presence.
  • Operate above the firewall and be accountable for coordinating and managing promo guidelines per category and retail channel that drive Philips performance across the zone (managing IGM and Sell-Out targets).
  • Use tooling/data/insights and external reality to assess promotional effectiveness and feed learnings back into promo calendars.

Requirements:

  • Degree in marketing/business management (preferred).
  • Previous experience in sales, consumer, or shopper marketing.
  • Excellent command of written & spoken English.
  • Understanding of Vistex/FIORI, Qliksense, ISE & OLE tooling.
  • Lead through others via excellent stakeholder management.
  • Customer and consumer-first mindset.
  • Analytical and strategic thinking.
  • Digital analytics tool savviness.
  • Strong storytelling skills.


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