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Channel Activation Manager til On Trade
2 months ago
Vi søger en dygtig Channel Activation Manager til at styrke vores On Trade-team. Som Channel Activation Manager vil du være ansvarlig for at definere, udvikle og eksekvere strategiske aktiviteter for Coca-Cola porteføljen til On Trade-kunder. Du vil arbejde tæt sammen med hele Channel-teamet og med Coca-Cola-teamet for at sikre, at vores aktiviteter matcher med strategien og brand-planerne.
Ansvarsområder:
- Definere, udvikle og eksekvere strategiske aktiviteter for Coca-Cola porteføljen til On Trade-kunder
- Løbende optimere aktiviteter og tracking på performance
- Deltage aktivt i strategiprocessen og være med til at identificere vækstmuligheder og udvikle kreative initiativer ud fra specifikke kunders efterspørgsel
- Kundebesøg med salg for at sikre en mere kundefokuseret tilgang for forretningsområdet
- Ansvarlig for at præsentere og begejstre salgsteamet med aktiviteter, kampagner og planer
- Deltage aktivt i teammøder og møder på tværs
- Sikre, at overordnet aktiviteter, planer og kampagner er alignet med Off Trade-teamet for synergi
Kvalifikationer:
- Cand. Merc., HD eller lignende
- Formår at omsætte data (forbruger-, shopper-, kanal- og kundeadfærdsdata) til strategiske aktiviteter, kampagner og events
- Kreativt tænkende med fokus på både kunder og forbrugere
- Udadvendt teamplayer-mentalitet
- Holder motivationen høj og humøret oppe – også i travle perioder
- Solide analytiske og taktiske færdigheder
- Kommerciel tankegang og gerne fra FMCG-branchen
- Bruger i PowerPoint og Excel
- God præsentationsteknik
- En god forretningsforståelse
Om os:
Carlsberg Danmark er en del af Carlsberg Group, som med mere end medarbejdere verden over, er blandt de største bryggerigrupper i verden og sælger produkter på over 150 markeder. Vi søger en dygtig Channel Activation Manager til at styrke vores On Trade-team og bidrage til at nå vores vækstmål gennem effektfulde aktiviteter og planer.
Ansøgningsfristen er den 8. september 2024.