Visionary SEO Strategist for Market Leadership
1 month ago
We are seeking a seasoned Director of Organic Performance to spearhead our digital expansion strategy, driving us toward market dominance.
The ideal candidate will possess extensive experience in SEO and organic growth, with a proven track record of elevating online visibility and market share through innovative strategies. This role encompasses overseeing organic growth across multiple markets, particularly focusing on Scandinavian countries.
Main Responsibilities:
- Develop and implement comprehensive organic growth strategies to boost Klar's online presence.
- Lead and nurture a team of SEO specialists, fostering their growth and development.
- Cultivate close collaboration with Paid Performance, Marketing, and Tech departments to synchronize organic growth initiatives.
- Elevate Klar's local SEO approach to drive relevance with customers across all local markets.
- Oversee SEO initiatives, encompassing on-page and off-page optimization, technical SEO, and expanded local SEO strategies.
- Partner with the Marketing team to ensure SEO alignment in content creation and digital marketing efforts.
- Analyze website performance, user behavior, and market trends to inform strategy and tactics.
- Collaborate with the Tech department to implement SEO best practices and optimize website performance.
- Establish and report on organic performance metrics to senior management.
- Enhance our online presence for both DIY customers and those seeking professional services.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business, or a related field; Master's degree preferred.
- 7+ years of experience in SEO or organic growth roles, with at least 3 years in a leadership position.
- Proven track record of improving organic search rankings and driving traffic growth for e-commerce and home improvement.
- Demonstrated success in taking a company to a market-leading position through organic growth strategies.
- Deep understanding of SEO best practices, Google algorithms, and search console tools.
- Experience in evolving local SEO strategies to broader, more impactful approaches.
- Strong analytical skills with experience in using data to drive decision-making.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, or similar platforms.
- Hands-on mentality and willingness to personally execute strategies alongside the team.
- Fluency in English and at least one Scandinavian language (Danish, Swedish, or Norwegian).
- Ability to develop and implement strategies across multiple markets, with a focus on Scandinavian countries.
A Competitive Salary Package:
We offer a competitive salary range of approximately $100,000 - $140,000 per annum, commensurate with experience, plus benefits including pension, health insurance, and flexible work arrangements.
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