Strategic Product Marketing Director for Hearing Protection Solutions

14 hours ago


Ballerup, Ballerup Kommune, Denmark GN Store Nord AS Full time

About the Role

We are seeking a Strategic Product Marketing Director to join our FalCom division, a vital part of GN Store Nord A/S. As a key member of our Product Management Team, you will play a pivotal role in delivering market-leading products that empower users and customers to perform at their best.

Job Description

The successful candidate will be responsible for developing product stories, positioning, messaging, and go-to-market strategies for FalCom's first-in-class hearing protection and communications products and services. Your primary goal will be to boost awareness and usage of our market-leading products, leveraging customer insights, market trends, and business goals.

Main Responsibilities

  • Influence product strategy, portfolio, and associated roadmaps by collaborating with cross-functional teams.
  • Craft unique product messaging and positioning that addresses customer needs and sets us apart from competitors.
  • Develop and deliver GTM strategies and campaigns in collaboration with Sales and Marketing to ensure successful product launches.
  • Continuously refine product marketing processes, tools, and frameworks to maintain alignment with business objectives.

Key Qualifications

  • 6+ years of experience in product marketing or strategy, ideally within both hardware and software products.
  • Proven experience building product-centric growth through effective product marketing strategies.
  • Great writer and thinker; exemplary written and verbal communication skills.
  • Proven competence in performing efficiently across multiple functions within a rapidly evolving setting.
  • Extensive experience in crafting and delivering go-to-market strategies that define target audiences, positioning, product stories, value propositions, and success metrics.
  • Proficient at working with others and providing mentorship to co-workers.
  • Comfortability in engaging with stakeholders across various organizational tiers, including individual team members and executive leadership.

About the Team

The Product Management Team currently consists of 4 others and will continue to grow over the coming year. We emphasize the importance of innovative thinking and collaborative efforts throughout the company. You'll work in a helpful, positive, and inclusive atmosphere, contributing to the continuation of that environment.

At GN Store Nord A/S, we pride ourselves on encouraging flexible working whenever possible. We trust our people to get the job done, know when in-person collaboration is better than hybrid, and be present when it's needed most.

Benefits

As a member of our team, you'll enjoy a range of benefits, including a dynamic and supportive work environment, opportunities for growth and development, and a competitive compensation package.



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