Senior Marketingkonsulent B2B

4 weeks ago


Copenhagen, Copenhagen, Denmark Arbejdernes Landsbank Full time
Jobbeskrivelse

Vi søger en erfaren B2B markedsfører til at være en del af vores ambitiøse marketingteam. Du vil være ansvarlig for at udvikle og eksekvere på vores ABM-strategi, samt sikre samspillet med vores CRM-platform.

Arbejdsopgaver
  • Udvikle og eksekvere på ABM-strategien
  • Sikre at vi i Marketing har fokus på de rette segmenter
  • Sammen med dine kollegaer i Marketing udarbejde planer for udviklingen af vores CRM-aktiviteter
  • Forstå, samt forbedre og udnytte de nye segmenters kunderejse
  • Udarbejdelse af kampagne- og aktivitetsplaner for erhverv sammen med kanalejerne
  • Planlægge og eksekvere på webinarer og andre events i samarbejde med dine kollegaer i Marketing og Erhverv
  • Sikre effektmålinger, opfølgning og afrapportering på aktiviteter
  • Udarbejde og implementere nye initiativer til optimering af lead generering
  • Gennemføre diverse ad hoc marketingprojekter, som fx optimering af arbejdsprocesser
Om os

Vi er en flad organisationsstruktur med hurtige beslutningsprocesser og en vækstorienteret organisation, hvor der er rig mulighed for at udvikle sig både fagligt og personligt. Vi tilbyder en lang række medarbejdergoder, som bl.a. omfatter sundhedsforsikring, tandforsikring og ekstra ferietillæg.

Om stillingen

Vi søger en erfaren B2B markedsfører til at være en del af vores ambitiøse marketingteam. Du vil være ansvarlig for at udvikle og eksekvere på vores ABM-strategi, samt sikre samspillet med vores CRM-platform.

Du har erfaring med styring af marketingplaner og kan demonstrere solide erfaringer med dataanalyse og hvordan analyser omsættes til faktiske forbedringer i dine marketingaktiviteter. Som person drives du af at skabe stærke resultater gennem engagement, god planlægning og et velfungerende samarbejde.

Du er ambitiøs, målrettet og proaktiv og følger dine indsatser til dørs. Du er meget struktureret og analytisk tænkende, men har samtidig modet til at udfordre status quo. Som kollega har du fokus på at inddrage viden og kompetencer fra dine kollegaer i afdelingen og i resten af organisationen og dine kollegaer vil opleve dig som opsøgende og interesseret.



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