Demand Generation Marketing Strategist
1 month ago
Earn an estimated $120,000 - $180,000 per year in this exciting role at The Hub/Danske Bank.
About the Job:We are seeking an experienced Demand Generation Marketing Strategist to lead our team and develop comprehensive strategies to drive lead generation, customer acquisition, and revenue growth. As a key member of our Revenue Marketing Team, you will be responsible for managing lead generation programs, creating and capturing high-quality top-of-funnel demand, and collaborating with sales and marketing teams to achieve business objectives.
Key Responsibilities:- Develop and execute integrated campaign orchestration and management plans to drive pipeline creation and revenue growth.
- Lead a small team of demand generation specialists and manage their performance to ensure alignment with business goals.
- Manage the demand generation budget and allocate resources to channels that yield the most efficient return on investment.
- Collaborate with sales and marketing teams to develop aligned marketing and sales campaigns and measure their impact on revenue growth.
- Stay updated with industry trends, best practices, and emerging technologies in demand generation and leverage data-driven insights to refine strategies and drive results.
- A minimum of 8 years experience in SaaS B2B marketing roles with a focus on digital demand generation.
- Proven track record of leading teams and driving results-oriented marketing campaigns.
- Experience with marketing automation tools such as HubSpot and CRM systems like Clay is advantageous.
- Your own Pleo card for effortless spending.
- Lunch is on us in our offices or a monthly lunch allowance.
- Private health insurance for your well-being.
- 25 days of holiday + public holidays.
- A hybrid approach with two days in the office for Marketing teams.
- Paid parental leave for families.
- All employees have a stake in Pleo's success through our equity grant scheme.
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