Data-Driven Marketing Director
4 weeks ago
Director, Marketing Analytics
At Pandora A/S, we are seeking a seasoned Director of Marketing Analytics to drive innovation, growth, and profitability through data & analytics products across the Marketing domain.
This leadership position will be responsible for leading product teams that focus on delivering tangible business value and outcomes through a data & analytics product strategy executed according to a roadmap closely aligned with Pandora's strategic vision and goals.
The ideal candidate will engage efficiently with business stakeholders to build a joint value plan with the ambition to extract further value from key data assets and pave the way towards a Data-driven organization.
Key responsibilities include demand prioritization according to expected value and resources available within the domain and the overall D&A Team.
The Director of Marketing Analytics will be part of the D&A LT team actively contributing to the strategic roadmap and transformation of the function.
As a key member of the team, you will be accountable for people development in the domain and will be responsible for moving the business towards a data-driven mindset from technology, data access and quality, and analytics standpoint.
Requirements:
- Experience and knowledge in Marketing metrics and Marketing Analytics data challenges such as marketing channel mix, attribution modelling, lifetime value, brand tracking.
- Demonstrated ability to collaborate across business units to build trust & confidence in driving data-driven decision making through to results impact.
- Stakeholder management and program management is a must.
- Highly financially educated and experienced professional, ability to manage budgets efficiently and seek efficiencies.
- 7+ years in a leadership position, with a minimum of 5 years leading and developing technical teams.
- Background in delivering business value through data.
- Not afraid to challenge the status quo to deliver insightful findings that will give new perspectives and inspire colleagues.
- Ability to speak the language of analytics to non-technical stakeholders.
- Line management (5-7+ direct reports).
- Stakeholder management: ability to interact seamlessly with C-suite employees.
- Experience in a data-rich environment.
- Experience in a Tech, FMCG, or Retail business.
- Working within a Global or Regional Structure.
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