Senior Marketing Director for Nordics

2 days ago


Billund, Denmark LEGO Gruppe Full time
Job Description

We are seeking a highly skilled and experienced Senior Marketing Director to lead our marketing efforts in the Nordics region.

The ideal candidate will have a strong track record of developing and implementing successful marketing strategies, as well as experience in team management and leadership. They will be responsible for developing and implementing the marketing strategy to increase brand penetration among local kids by implementing outstanding consumer and shopper marketing.

This role involves ownership and management of the entire marketing budget for the business unit, as well as partnership with senior levels of management with media agency, PR agency, creative agency, movie partners, external 3rd party partners, and retail partners.

Key Responsibilities
  • Develop and implement the marketing strategy to increase brand penetration among local kids
  • Manage the entire marketing budget for the business unit
  • Partner with senior levels of management with various agencies and partners
  • Lead a team of marketing professionals to deliver high-impact programs

The successful candidate will report to the General Manager BU NORDICS and will be responsible for building and developing local related occasion-based campaigns. They will also be expected to travel occasionally within the NORDIC countries and Europe.

Requirements
  • Degree in Marketing or Economics
  • Experience in marketing functions at Director or Senior Manager level (preferably in FMCG)
  • Commercial growth mindset, self-motivated, and highly driven
  • Strong English skills (written & oral)
  • Available to travel on an occasional basis

We offer a competitive salary package, including:

  • $120,000 - $180,000 per year, depending on experience
  • Enhanced paid leave options for important times
  • Life and disability insurance for all colleagues


  • Billund, Denmark LEGO Gruppe Full time

    Job OverviewWe are seeking an experienced Strategic Marketing Director to drive our marketing efforts across the Nordics. The ideal candidate will have a proven track record in developing and implementing effective marketing strategies, leading cross-functional teams, and driving business growth.

  • Head of Marketing

    1 month ago


    Billund, Denmark LEGO Gruppe Full time

    Job Description Our outstanding NORDICS marketing team is looking for its newest member: an inspirational leader . To develop and implement the brand’s marketing strategy across different consumer & shopper audiences and retail channels, with the objective of strengthening the brand equity, market penetration, and consumer sales in the Nordics. Core...


  • Billund, Denmark LEGO Koncernen Full time

    Transformative Marketing Leadership Opportunity">This is an exceptional chance for a seasoned marketing professional to lead the development and implementation of innovative digital products that drive commercial success. As our new Senior Director, you will be responsible for crafting and delivering the overall vision and product strategy for Marketing,...


  • Billund, Denmark LEGO Koncernen Full time

    About UsLEGO Koncernen is a global leader in the toy industry, committed to creating a diverse and inclusive culture where everyone feels safe, valued, and belongs.Our StoryWe strive to create innovative marketing solutions that inspire the next generation of builders. As our new Senior Director, Head of Product, you will lead a strong team and drive the...


  • Billund, Denmark LEGO Gruppe Full time

    Job Description Are you ready to lead the charge in transforming how adults engage with the LEGO brand? Can you craft innovative strategies that captivate and inspire adult audiences worldwide? As the newly established Marketing Director for the Global Adult Product Group, based in Billund, you'll lead strategies to captivate adult audiences and build a...


  • Billund, Denmark LEGO Gruppe Full time

    Job Description Would it be your dream job to deliver one of LEGO's critical strategic projects for a new franchise as part of our cross-functional team? Bring your passion for marketing, innovation, brand and business building for this exciting new opportunity! Core Responsibilities As Marketing Director, you will be part of our global toy...


  • Billund, Denmark LEGO Gruppe Full time

    About the RoleWe are seeking a talented Director, Digital Consumer Engagement to lead our adult engagement strategy and drive business growth.Job DescriptionThe ideal candidate will have extensive experience in global fan management and engagement, with a strong background in digital products and loyalty programs. They should also have worked on physical...


  • Billund, Denmark LEGO Full time

    Role OverviewThis senior role focuses on driving marketing innovation and growth within our dynamic Markets & Channels (M&C) central marketing team.


  • Billund, Denmark LEGO Koncernen Full time

    About the RoleWe are seeking a highly skilled Transformation Director to join our Strategy & Transformation Team at LEGO Koncernen.Job DescriptionThis is an exciting opportunity to drive strategic transformation programs across the LEGO Group, working closely with senior leadership and functional areas. As a Transformation Director, you will be responsible...


  • Billund, Denmark LEGO Full time

    Franchise Marketing Leadership RoleWe are seeking a highly skilled and innovative Senior Marketing Leader to drive the growth of our new franchise. As part of our global toy development business, you will work closely with the Global Leadership team to develop and execute marketing strategies that truly pioneer within the toy industry.The ideal candidate...

  • Senior Art Director

    1 month ago


    Billund, Denmark LEGO Gruppe Full time

    Job Description Would you like to be part of an outstanding creative team? Bring your outstanding creative and visual design expertise to help the LEGO Group to inspire and develop the builder of tomorrow! Core Responsibilities In the role as Senior Art Director, your main responsibilities are: With guidance, creative sparring, and direction setting to...


  • Billund, Denmark LEGO Koncernen Full time

    As the Executive Director of Digital Product Development at LEGO Koncernen, you will play a key role in shaping the future of our business platform. With 10+ years of experience in PLM transformations and product leadership, you will leverage your expertise to drive enterprise-wide PLM transformation for the LEGO Group.About the RoleThe successful candidate...


  • Billund, Denmark IT Minds Full time

    Job OverviewThe Director of Employee Wellbeing and Benefits is a key leadership role within the People Places and Culture team at IT Minds, responsible for designing, implementing, and managing employee benefits and wellbeing programs across Denmark, Norway, Sweden, and Finland.ResponsibilitiesDevelop and manage local employee benefits programs, including...


  • Billund, Denmark LEGO Koncernen Full time

    The LEGO Group is a global leader in the toy industry, known for its iconic interlocking brick system. We are currently seeking a highly skilled Strategic Sourcing Director for Materials and Packaging, responsible for leading our procurement efforts for materials and packaging across the organization.About the RoleThis is an exciting opportunity to join our...


  • Billund, Denmark LEGO Koncernen Full time

    Transform Membership Across the GlobeWe are seeking an experienced Senior Manager, Membership Localisation to lead our Membership & Personalisation team in Market & Channels Global Marketing. As a key member of our global team, you will drive the localization of our Membership Program across diverse markets.About the RoleThis dynamic global role offers the...


  • Billund, Denmark Randstad AS Full time

    JobbeskrivelseSøger du en rolle som Senior Finance Business Partner, hvor du kan forme fremtiden for en global markedsføringsstrategi?I denne tidsbegrænede stilling på 6 måneder skal du bidrage til at levere strategisk og finansiel ledelse, der understøtter kritiske forretningsmål.Du vil fungere som en betroet rådgiver og samarbejdspartner for...


  • Billund, Denmark Randstad AS Full time

    Søger du en udfordrende rolle som Senior Finance Business Partner, hvor du kan bruge dine strategiske evner til at forme fremtiden for en global markedsføringsstrategi? I denne tidsbegrænede stilling på 6 måneder har du mulighed for at bidrage til at levere strategisk og finansiel ledelse, der understøtter kritiske forretningsmål.Om JobbetSom Senior...


  • Billund, Denmark LEGO Koncernen Full time

    We are seeking a highly experienced Senior Director, Head of Product Lifecycle Management to join our team in Billund, Denmark. This is an exciting opportunity for someone who wants to be part of building the future business platform for the LEGO Group.The ideal candidate will have 10+ years of experience in PLM transformations and product leadership, with...


  • Billund, Denmark LEGO Gruppe Full time

    Job Description Are you interested in developing the future of playful learning? Bring your expertise in driving product innovation and product strategy to help shape the future of products and platforms for LEGO Education! Core Responsibilities Lead exploration on key strategic topics which apply across LEGO Education’s learning product portfolios....


  • Billund, Denmark LEGO Gruppe Full time

    Job Description Can you lead the charge in creating unforgettable experiences that merge beloved gaming worlds with the iconic LEGO brand? Are you ready to create products that capture the spirit of passion? Lead the charge as the Head of Product for LEGO GAMING IPs, where you'll bring beloved gaming universes to life through the BRICK products portfolio,...