Head of Performance Marketing
1 week ago
Job Summary:
We are seeking an experienced Head of Performance Marketing to lead our global performance marketing strategy and drive maximum return on investment across multiple digital channels. As a key member of our extended management team, you will define and execute our performance marketing strategy to navigate the changing market landscape.
About the Role:
- Define and execute our performance marketing strategy to ensure maximum return on investment across Google, Social media platforms, CRM channels, and global marketplaces.
- Lead the expansion strategy into marketplaces and ensure they become an integral part of our channel mix.
- Develop and implement attribution models to track investments and deliver best possible ROAS and POAS.
- Oversee the Performance Marketing team and ensure proactive decision-making and value capture in new tech opportunities.
- Play an active role in our Commercial lead team and Trendhim's extended management team.
Requirements:
- At least 5 years of digital marketing strategy experience from a mid-sized/large e-commerce company or digital media agency.
- Experience navigating multiple digital channels and optimizing across a broad channel mix.
- Solid leadership experience of a minimum of 2-3 years.
- Expertise in tech, AI, and commerce modeling (attribution, first-party data, and econometrics).
- Strong communication skills to drive followership for your agenda within teams.
- Data-driven approach with a focus on customer demands for success.
Why Work with Us:
Trendhim designs accessories for men and sells them directly to consumers online, helping men express themselves and tell their stories. With 12,000+ products, we help customers in more than 25 countries and in 18 languages. We're committed to maintaining our entrepreneurial spirit while driving growth and innovation. You'll join a young, talented team in an action-focused and flexible company that values challenges and responsibilities.
Estimated annual salary: €85,000 - €110,000
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