Director of Organic Performance

3 weeks ago

Copenhagen, Copenhagen, Denmark The HubDanske Bank Full time
Captain of Digital Growth: Navigate Klar to Market Leadership

Are you ready to chart a course for Klar's digital success and steer the company toward market dominance? We're seeking a seasoned Director of Organic Performance to lead our team and drive organic growth across multiple markets.

This role requires a strategic, hands-on leader with a proven track record of improving organic search rankings and driving traffic growth for e-commerce and home improvement companies. The ideal candidate will have a deep understanding of SEO best practices, Google algorithms, and search console tools.

Key Responsibilities:
  1. Develop and Implement Comprehensive Organic Growth Strategies: Create, execute, and personally oversee comprehensive organic growth strategies to increase Klar's online visibility and market share across all markets.
  2. Lead and Grow a Team of SEO Specialists: Lead and grow a small team of SEO specialists, fostering their development and expanding the team as needed.
  3. Coordinate Across Departments: Work closely with Paid Performance, Marketing, and Tech departments to ensure alignment and collaboration on organic growth initiatives.
  4. Enhance Local SEO: Evolve Klar's current local SEO approach to a more outspoken strategy that drives relevance with customers across all local markets.
  5. Oversee SEO Initiatives: Lead SEO initiatives, including on-page and off-page optimization, technical SEO, and expanded local SEO strategies.
  6. Collaborate on Content: Collaborate with the Marketing team to ensure SEO alignment in content creation and digital marketing efforts.
  7. Analyze Performance: Analyze website performance, user behavior, and market trends to inform strategy and tactics.
  8. Optimize Website: Work with the Tech department to implement SEO best practices and optimize website performance.
  9. Report and Track KPIs: Set KPIs and report on organic performance metrics to senior management.
  10. Optimize Online Presence: Enhance our online presence for both DIY customers and those seeking professional services.
Qualifications:
  1. Bachelor's degree in Marketing, Digital Media, Business, or a related field; Master's degree preferred.
  2. 7+ years of experience in SEO or organic growth roles, with at least 3 years in a leadership position.
  3. Proven track record of improving organic search rankings and driving traffic growth for e-commerce and home improvement companies.
  4. Demonstrated success in taking a company to a market-leading position through organic growth strategies.
  5. Deep understanding of SEO best practices, Google algorithms, and search console tools.
  6. Experience in evolving local SEO strategies to broader, more impactful approaches.
  7. Strong analytical skills with experience in using data to drive decision-making.
  8. Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, or similar platforms.
  9. Hands-on mentality and willingness to personally execute strategies alongside the team.
  10. Fluency in English and at least one Scandinavian language (Danish, Swedish, or Norwegian).
  11. Ability to develop and implement strategies across multiple markets, with a focus on Scandinavian countries.
What's in it for you:
  1. Opportunity to shape the digital strategy of a growing company and lead it to market dominance.
  2. A collaborative work environment with a focus on innovation through tech.
  3. Professional development and learning opportunities.
  4. Flexible work arrangements.
We also offer:
  1. Pension - partly paid for by Klar.
  2. Health Insurance with dental coverage.
  3. After 1 year of employment, you will receive an additional 5 vacation days (FerieFridage in Danish).
  4. 1 Care Day each quarter - a day JUST for you where you can do whatever you would like.
  5. A one-time extra 5 weeks paid sabbatical after 5 years of employment in the Company - meaning 5 weeks ON TOP of your already earned vacation.
  6. Central location in Nørrebro 2 minutes of walk from Skjolds Plads.
  7. Possibility to work from our sister offices from time to time (only if you want to). Klar will cover the plane tickets Copenhagen, Tartu or Tallinn.
  8. An opportunity to have a significant influence on your work and the business in general (we are very open to change).
  9. Delicious and varied lunch buffet (vegan/non-vegan) - partly paid for by Klar.
  10. An informal and positive workspace that likes to joke around.
  11. A scale-up environment: Not a start-up with no means, nor a corporate monster that doesn't care.
  12. Unforgettable team events and company parties (Klar heroes together).
The office location:

Klar is a Scandinavian organization with offices in Denmark and Estonia. Our headquarters and factory are located in Estonia, Tartu - but you will be working with our vibrant team in our Copenhagen-based office located in Nørrebro - Schiller House. Here you will join and get 14 cool, talented, and totally awesome colleagues - we look forward to meeting you

Our Copenhagen-based office is well connected to several public transportation points (bus and s-train stations within 2 min walk) and has access to a large parking lot (if you are not a big fan of cycling).

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