Product Marketing Strategist for Milestone

6 days ago


Copenhagen, Copenhagen, Denmark Milestone Systems Full time
Job Description

Milestone Systems is seeking a skilled Product Marketing Manager to champion the positioning, go-to-market strategy, and commercial enablement of our flagship product, XProtect.

This role requires a thorough understanding of sales enablement and solution selling, as well as experience in developing product positioning, messaging, and creating a distinct competitive position.

The successful candidate will analyze market trends and customer insights to steer product strategy and development, track and measure marketing initiatives, and lead cross-functional teams to ensure successful launches.

  • Main Responsibilities:
  • Product Positioning and Go-to-Market:
    • Develop and implement robust product positioning, product marketing strategies, and sales enablement to drive revenue growth.
    • Craft and refine messaging, product marketing collaterals, and enablement plans to ensure impactful go-to-market activities.
  • Lead Product Strategy and Performance:
    • Conduct deep-dive analysis into market trends and customer insights to inform product strategy and development.
    • Track, measure, and report the performance of marketing initiatives, extracting insights and evaluating progress towards objectives.
  • Launch Excellence:
    • Lead and coordinate cross-functional teams to ensure successful launches of new capabilities and updates.
    • Partner with stakeholders across marketing, product management, and sales to ensure alignment in planning and activities.
Required Skills and Qualifications
  • Strong background in product marketing within technology in a global setting.
  • Experience with development of product positioning, messaging, and creating a distinct competitive position.
  • Proven track record in sales enablement and preferably experience with Solution Selling.
  • Demonstrated capability in sales enablement and supporting the sales process through effective marketing tools and strategies.
  • History of developing and executing impactful marketing strategies and campaigns that drive tangible business results.
  • Robust analytical abilities with a penchant for data-driven decision-making.
  • Exceptional communication and presentation skills.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Collaborative mindset and ability to influence stakeholders from different parts of the business and across different geographies.


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