Senior Retail Excellence Lead

3 days ago


Copenhagen, Copenhagen, Denmark Philips Danmark AS Full time

About the Role:

The Senior Retail Excellence Lead will be part of the Philips Nordics Personal Health team, responsible for strategy & planning, driving zone shopper fundamentals in distribution, pricing, shelving, and merchandising.

This role requires strong collaboration between consumer marketing and sales by understanding customer needs & requirements, consumer & shopper behaviors as well as category strategies to achieve POS excellence with a win-win mindset.

Key Responsibilities:

  • Sets clear distribution targets in line with local brand/commercial strategy and holds the business accountable for delivery against them.
  • Provides the zone with clear distribution priorities in line with category/channel objectives (Minimum viable ranges).
  • Drives Philips in-store visibility and delivers superior presence.
  • Operates above the firewall and is accountable for coordinating and managing promo guidelines per category and retail channel that drive Philips performance across the zone (managing IGM and Sell-Out targets).
  • Uses tooling/data/insights and external reality to assess promotional effectiveness and feeds learnings back into promo calendars.

You will be working on a daily basis in a multi-functional environment within a matrix organization.

You will report into the Commercial leader Nordics and your main Nordic stakeholders will be the Sales & Marketing teams across the Nordic countries.

Required Skills and Qualifications:

  • Have a degree in marketing/business management (preferred).
  • Have previous experience in sales, consumer, or shopper marketing.
  • Can articulate highly with an excellent command of written & spoken English.
  • Have an understanding of Vistex/FIORI, Qliksense, ISE & OLE tooling.
  • Lead through others via excellent stakeholder management.
  • Have a customer and consumer-first mindset.
  • Have analytical and strategic thinking.
  • Have digital analytics tool savviness.
  • Have strong storytelling skills.


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