Activation Campaign Coordinator
4 days ago
At ARKK Copenhagen, we're pushing the boundaries of footwear design and functionality. As a dynamic Brand Activation Manager, you'll play a key role in driving our brand's visibility and sales through effective marketing strategies.
Key Responsibilities- Campaigns: Develop and implement innovative marketing campaigns to enhance brand awareness and drive sales in collaboration with our Head of Creative.
- Activations and Events: Plan and execute engaging brand activations, store events, fairs, and other promotional activities in Denmark and abroad.
- Community Engagement: Foster and grow a vibrant community around our brand through creative events and engagement strategies.
- Collaborations: Identify and manage strategic collaborations with other brands, influencers, and partners to expand our reach and enhance our brand image.
- Event Coordination: Coordinate logistics, setup, and execution of all events, ensuring they align with our brand values and goals.
- PR & Press: Develop and maintain relationships with media outlets to secure coverage for our brand activations and events.
- Market Analysis: Conduct market research to identify trends, opportunities, and key insights to inform activation strategies.
- Budget Management: Manage resources effectively to ensure cost-effective use of resources.
- Performance Tracking: Monitor and analyze the performance of campaigns and events, providing insights and recommendations for improvement.
- Stakeholder Management: Build and maintain strong relationships with internal and external stakeholders, including retailers, partners, and suppliers.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3-5 years of experience in brand activation, event management, or a related role.
- Proven track record of successful campaigns and brand activations.
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Excellent communication and interpersonal skills.
- Creative thinker with a passion for innovation and brand storytelling.
- Ability to travel domestically and internationally as required.
- Proficiency in Danish and English, both written and spoken.
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