Brand Activation Specialist

1 month ago


Copenhagen, Copenhagen, Denmark Arkkcopenhagen Full time
Job Summary

ARKK Copenhagen is a pioneering footwear brand dedicated to innovation and craftsmanship. We are seeking a dynamic Brand Activation Manager to drive our brand initiatives forward.

Key Responsibilities
  • Campaign Development: Collaborate with the Head of Creative to design and implement effective marketing strategies, enhancing brand visibility and driving sales.
  • Event Planning: Plan and execute brand activations, store events, fairs, and other promotional activities in Denmark and internationally, including major events like CIFF and PITTI.
  • Community Engagement: Foster a vibrant community around the ARKK Copenhagen brand through innovative events and engagement strategies.
  • Collaborations: Identify and manage strategic collaborations with other brands, influencers, and partners to expand our reach and enhance our brand image.
  • Logistics and Coordination: Coordinate logistics, setup, and execution of all events, ensuring alignment with our brand values and goals.
  • PR and Media Outreach: Develop and maintain relationships with media outlets to secure coverage for our brand activations and events.
  • Market Analysis: Conduct market research to identify trends, opportunities, and key insights to inform activation strategies.
  • Budget Management: Manage budgets for campaigns and events, ensuring cost-effective use of resources.
  • Performance Tracking: Monitor and analyze the performance of campaigns and events, providing insights and recommendations for improvement.
Qualifications
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 3-5 years of experience in brand activation, event management, or a related role.
  • Proven track record of successful campaigns and brand activations.
  • Strong project management skills with the ability to handle multiple projects simultaneously.
  • Excellent communication and interpersonal skills.
  • Creative thinker with a passion for innovation and brand storytelling.
  • Ability to travel domestically and internationally as required.
  • Proficiency in Danish and English, both written and spoken.
Why ARKK Copenhagen?
  • Join a rapidly expanding brand shaping the future of footwear.
  • Work in a vibrant, collaborative, and inclusive environment.
  • Benefit from opportunities for professional growth and development.
  • Engage in exciting and diverse projects with a significant impact.
  • Enjoy a central Copenhagen location, offering a dynamic city life at your doorstep.


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