Strategic Employer Branding Lead

2 weeks ago


Gladsaxe, Gladsaxe Municipality, Denmark Alfa Laval Full time

At Alfa Laval, we're committed to creating a positive impact on our colleagues, partners, customers, and society. Our innovative start-up culture drives personal growth as we develop world-leading technologies that inspire progress in energy, food, water, and shipping.

This role is responsible for developing and executing a global employer branding strategy that showcases our Employer Value Proposition (EVP) to attract top talent and engage employees worldwide. You will work closely with the Talent Acquisition, Marketing, and Communications teams to create a consistent and compelling employer brand message across all touchpoints.

Key Responsibilities:

  • Develop a strategic employer branding plan based on our EVP positioning Alfa Laval as an employer of choice.
  • Establish a governance structure for collaboration between Talent Acquisition, Marketing, and Communications teams to ensure clear roles and responsibilities and a consistent employer brand message.
  • Manage external partnerships to develop and distribute employer branding content, including videos, blog posts, and social media posts.
  • Monitor and analyze employer branding metrics to measure the effectiveness of initiatives and make data-driven decisions.
  • Work with regional teams to adapt the global employer branding strategy to local markets, taking into account cultural differences and local preferences.
  • Stay up-to-date with the latest trends and best practices in employer branding and incorporate them into our strategy.

About You:

You are a seasoned professional with a solid foundation in employer branding, recruitment marketing, or a related field. Your strong project management and organizational skills, coupled with your ability to effectively partner with external vendors, ensure seamless execution. You leverage your analytical skills to make data-driven decisions and drive results. Additionally, your excellent communication and collaboration abilities, combined with a creative mindset, allow you to think outside the box and develop pioneering solutions.



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