Head of Digital Platforms
7 days ago
Do you want to shape our digital platform strategy and spearhead our digitalization journey at hummel? Are you passionate about driving value from digital solutions and experienced in developing and leading complex platform strategies? If so, you now have a unique opportunity to become our new Head of Digital Platforms at our headquarters in Aarhus.
Welcome to hummel
At hummel, our passion is to design, deliver and creatively market our sports- and sports fashion products. We are a brand with a long history and a unique culture – which we are proud of. Everything we do at hummel starts and ends with sports. As Head of Digital Platforms you will play a central role in our digital journey with responsibility for developing and leading our digital platform strategy across Ecommerce, Digital B2B, and CRM.
Key Responsibilities
In this role, you will be responsible for developing and executing our digital platform strategy, ensuring scalability, innovation and user experience excellence. You will lead cross-functional teams covering UX/UI, CRO, CRM & Project Management, oversee platform architecture, drive continuous improvements, and collaborate with internal and external stakeholders to align digital initiatives with overall business goals.
Your role includes:
- Develop and execute the digital platform strategy across D2C & B2B
- Oversee and optimize core platforms, including Salesforce, Commercetools & Colect
- Lead the UX/UI team to ensure consistent and intuitive user experiences
- Define and implement CRM strategies across B2C and B2B
- Roll out & management of CDP
- Stay updated on emerging trends and implement innovative solutions
- Foster collaboration across IT, Sales, and Category Management teams
- Ensure continuous improvement and scalability of digital platforms
Our new team player
- Deep expertise in digital platforms, development, and optimization
- Experience with Martech, CRM and CDP implementation on a high level
- Strong strategic and analytical thinking
- Technical understanding of CDP, CRM, and analytics technologies
- Excellent project management skills
- Strong communication skills in both English and Danish
At hummel
Your new playing field will be at our headquarters on Balticagade 20, 8000 Aarhus C. Here, you will join the hummel team, consisting of approximately 240 skilled professionals. As part of our team, you can expect a stimulating and rewarding workplace environment. We prioritize personal and professional development, fostering an atmosphere that encourages growth and fosters strong relationships. Our dynamic setting presents numerous professional challenges that will push you to excel and unlock your full potential.
Choose hummel, where you can be part of a winning team that values growth, embraces challenges, and maintains a healthy work-life balance. Your new journey awaits at our headquarters, where success is driven by our united spirit and collective pursuit of greatness.
Interested?
The deadline for applying for this job opening is 24th February 2025. However, if we find the right player for our team before this deadline, we are ready to continue with the process. This means that the job listing might go offline before the deadline.
If you find the listed job interesting, please send us your CV and application as soon as possible by following the link below. We do not accept applications by e-mail.
We are looking forward to hearing from you
Location: Balticagade 20, 8000, Aarhus C, Denmark
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