Sr. Product Marketing Manager

5 days ago

Ballerup, Denmark GN Store Nord AS Full time

Are you prepared to craft engaging narratives that inspire action in the field of hearing protection and communication solutions?

Join our FalCom division, a vital part of GN, and assist us in reaching our bold targets by delivering market-leading products that empower our users and customers to perform at their best. Our advanced hearing protection solutions enable special operations, military, law enforcement, and security personnel to communicate in the most extreme environments - all while providing first-in-class hearing protection.

As our new Sr. Product Marketing Manager, your primary goal will be to boost awareness and usage of our market-leading products. You'll develop product stories, positioning, messaging, and go-to-market strategies for FalCom’s first-in-class hearing protection and communications products and services.

Your contribution is appreciated, and you will:

  • Influence product strategy, portfolio, and associated roadmaps by leveraging customer insights, market trends, and business goals.
  • Craft unique product messaging and positioning that addresses customer needs and sets us apart from competitors
  • Deliver GTM strategies and campaigns in collaboration with Sales and Marketing to ensure successful product launches.
  • Continuously refine product marketing processes, tools, and frameworks.

Key Responsibilities:

  • Take charge of the product marketing strategy to expand our product portfolio.
  • Ensure cohesive portfolio-level storytelling and market positioning across all products.
  • Collaborate on product programs from inception, creating strong value propositions and narratives.
  • Ensure our products maintain an effective position within the marketplace.
  • Oversee PMM processes and interfaces with other functions to maintain alignment.

To succeed in the role, we imagine that you have:

  • 6+ years of experience in product marketing or strategy, ideally within both hardware and software products.
  • Proven experience building product centric growth
  • Great writer and thinker; exemplary written and verbal communication skills
  • Proven competence in performing efficiently across multiple functions within a rapidly evolving setting.
  • Extensive experience in crafting and delivering go-to-market strategies that define target audiences, positioning, product stories, value propositions, and success metrics.
  • Proficient at working with others and providing mentorship to co-workers.
  • Comfortability in engaging with stakeholders across various organizational tiers, including both individual team members and executive leadership.

About the Team:
The Product Management Team currently consists of 4 others and will only continue to grow over the coming year. Our offices are located at global HQ in Ballerup, Denmark. We emphasize the importance of innovative thinking and collaborative efforts throughout the company. You’ll work in a helpful, positive and inclusive atmosphere, and we hope you will contribute to the continuation of that environment as well.

At GN we pride ourselves on encouraging flexible working whenever possible. We trust our people to get the job done, to know when in-person collaboration is better than hybrid, and to be present when it's needed most.

We Encourage You to Apply,
Even if you don’t meet every qualification, we welcome your application if you bring transferable skills, motivation, and energy that align with our core values. We are dedicated to fostering an inclusive recruitment process and encourage all applicants to submit their CV without a photo.

How to Apply?
Submit your application via the 'APPLY' link no later than September 13th. For more information, contact Head of Product Management, Henning Toft Schwarz, at +45 4294 0305.

Join Us in Bringing People Closer:
At GN, we connect people through our innovative hearing, audio, video, and gaming solutions. Inspired by people and driven by innovation, we deliver technology that enhances hearing and sight. Be part of a team that makes a real difference.

#LI-Falcom

Location: Ballerup

#J-18808-Ljbffr

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