Travel Acquisition Specialist
2 weeks ago
KAYAK, part of Booking Holdings, is the world's leading travel search engine. We help people find their perfect flight, stay, rental car and vacation package. Our innovative platforms make it easier for everyone to experience the world.
We're transforming business travel with a new corporate travel solution, KAYAK for Business. Be part of a global metasearch company that operates brands like momondo, Cheapflights and HotelsCombined.
The App Acquisition role focuses on driving app user growth through onsite Get The App (GTA), App Store Optimization (ASO) and Deeplinking initiatives. You'll lead projects, collaborate with various teams, and contribute to our user acquisition strategy.
Key Responsibilities- Manage GTA program to drive web users to the app, optimizing placements and contextualization.
- Supervise creative production, monitor performance, and refine strategies for GTA.
- Own the Deeplinking program by improving coverage, growing across brands, and enhancing user journeys.
- Grow ASO program by optimizing metadata, monitoring reviews, analyzing feedback, and conducting A/B testing.
You'll be an analytical problem solver, skilled in using various App suites and AI, and a result-oriented collaborator. Passion for travel is a plus
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