Senior Brand Research Director
2 days ago
The Senior Insight Manager for Brand Equity Tracking will play a key role in driving our understanding of how we can grow among adults. This role is responsible for setting up, crafting, and handling the brand equity tracking study, converting data into compelling narratives and actionable recommendations in close collaboration with the Global Brand Development team.
The resulting insights will play a key role in driving the transformation into a brand-led organization and, ultimately, brand growth. This platform will integrate into a comprehensive brand tracking system spanning diverse audiences and markets.
Key Responsibilities- Provide strategic direction and drive innovation for the tracking platform, crafting a cohesive brand insights agenda across multiple platforms.
- Stay closely connected to key brand challenges and opportunities, ensuring the program delivers actionable insights that drive impact.
- Collaborate within the Data Platforms team to integrate insights, data, and analytics into decision-making processes across the organization.
- Partner with GI's Business Partners and Centers of Excellence teams to influence strategic business decisions with a dedicated focus on the LEGO Brand.
- Foster a true partnership with external research vendors through co-creation, shared ownership, and seamless collaboration.
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Senior Manager
6 days ago
Billund, Denmark LEGO Gruppe Full timeJob Description The LEGO Group is on a progressive voyage to become a more brand-led organization, placing consumers and their perceptions of the LEGO brand at the heart of everything we do. The outstanding Global Insights (GI) team plays a crucial role in this mission by uncovering the "why" behind consumer behavior – by exploring what drives their...
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Senior Brand Strategist
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Do you imagine yourself building brands for the LEGO Group? We are looking for a creative-at-heart, problem-solving storyteller to join Our LEGO Agency Strategy team, bringing in your fresh and insightful perspective into how we can build new brands in today’s pop culture! Core Responsibilities Responsible for driving strategy from...
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Brand Equity Insights Manager
2 days ago
Billund, Denmark LEGO Gruppe Full timeCompany OverviewThe LEGO Group is a global leader in the toy industry, recognized for its commitment to quality, innovation, and creativity. Our organization is built on a strong foundation of values that emphasize collaboration, respect, and passion for what we do.We are seeking an experienced professional to join our Global Insights team as a Senior...
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Senior Brand Strategy Manager, LEGO Brand Parks
2 hours ago
Billund, Denmark LEGO Gruppe Full timeJob Description #LI-JL1#LI-Hybrid Do you thrive on working with powerful brands across companies and are you ready to position, build, and amplify the combined power of the LEGO and LEGOLAND brands? Join us to help build unforgettable and immersive LEGO brand experiences for families with children at LEGOLAND parks and discovery centers! Please note the...
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Senior Director, Head of Product, Marketing
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Are you ready to redefine how marketing drives commercial success? Can you envision a world where technology and creativity merge to connect with millions of shoppers? Join the Brand, Marketing, Insights, and Partnerships (BMIP) team, where you as our new Head of Product will lead a strong team and lead the charge in delivering innovative...
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Marketing Director, Adults
6 days ago
Billund, Denmark LEGO Gruppe Full timeJob Description Are you ready to lead the charge in transforming how adults engage with the LEGO brand? Can you craft innovative strategies that captivate and inspire adult audiences worldwide? As the newly established Marketing Director for the Global Adult Product Group, based in Billund, you'll lead strategies to captivate adult audiences and build a...
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Legal Specialist for Brand Protection
9 hours ago
Billund, Denmark LEGO Gruppe Full timeJob RequirementsThe LEGO Group is seeking a highly skilled IPR Enforcement Lead to join our Western Europe Legal Team. In this role, you will serve as the first line of defense for our IP strategy in the region and act as the knowledge expert within Western Europe.Core Responsibilities: Serve as the primary contact for business partners regarding brand...
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Senior Director, Head of Product
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Can you lead the charge in creating unforgettable experiences that merge beloved gaming worlds with the iconic LEGO brand? Are you ready to create products that capture the spirit of passion? Lead the charge as the Head of Product for LEGO GAMING IPs, where you'll bring beloved gaming universes to life, delivering innovation that resonates...
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Senior Director, Head of Product
6 days ago
Billund, Denmark LEGO Gruppe Full timeJob Description Can you lead the charge in creating unforgettable experiences that merge beloved gaming worlds with the iconic LEGO brand? Are you ready to create products that capture the spirit of passion? Lead the charge as the Head of Product for LEGO GAMING IPs, where you'll bring beloved gaming universes to life through the BRICK products portfolio,...
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Talent Development Director
20 hours ago
Billund, Denmark LEGO Gruppe Full timeOur OrganizationThe LEGO Group is a global leader in the toy industry, known for its iconic brick-based toys and creative play experiences. Our organization has a long history of innovation and has been recognized for its commitment to sustainability and social responsibility.Job SummaryWe are seeking an experienced HR professional to join our team as a...
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Senior Manager Audience Planning
6 days ago
Billund, Denmark LEGO Gruppe Full timeJob Description Are you interested in step changing the way we are addressing audiences and joining a value driven company in an exciting global role? Join us for an exciting career as Sr. Manager, Audience Planning as part of the LEGO Audience Management & Planning team within M&C Marketing! Core Responsibilities Support development of a globally...
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Billund, Denmark LEGO Koncernen Full timeJob Description Are you interested in helping to transform Membership for the LEGO Group, creating a best-in-class membership offer for new and existing members of LEGO Insiders? Join us for an exciting career as “Senior Manager, Membership Proposition & Offer" as part of the newly established Membership & Personalisation team within Market & Channels...
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Senior Procurement Manager
6 days ago
Billund, Denmark Cornish Seal Sanctuary Full timeHere are our current job openings. Please click on the job title for more information, and apply from that page if you are interested. Employment Type: Full-Time Job Locations: DK-Billund | UK-Greater London-London A job with Merlin isn’t like a job anywhere else. With attractions around the world, from rollercoasters to wax figures, we don’t trade in...
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Billund, Denmark LEGO Gruppe Full timeCompany Overview">The LEGO Group is a global leader in the toy industry, renowned for its high-quality and innovative products. Our company culture emphasizes creativity, diversity, and inclusion, creating a dynamic work environment that inspires growth and development.">Job Description">We are seeking an experienced Business Finance Director to join our...
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Senior Licensing Manager
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Are you interested in driving the licensed consumer products development strategy for one of the most trusted brands in the world? Join us and help deliver sustainable licensing & consumer product solutions through global brand collaborations which are both experience and product focused! Core Responsibilities Work creatively with licensees...
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Global Operations Excellence Director
2 days ago
Billund, Denmark LEGO Gruppe Full timeJob DescriptionAs the Supply Chain Director, you will lead a talented team across the Parameter, Digital Development, and Masterdata functions. Your key responsibilities include:* Strategic Leadership: Inspire growth and development within a high-performing team, fostering a culture of learning and continuous improvement. Drive critical strategic...
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Research Analytics Manager Specialist
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Can you moderate kids tests one day, then craft and analyze a survey and share your recommendations the next? We are looking for a well-rounded, mixed-method researcher to join the LEGO Building Experience team where we keep builders all over the world at the heart of our strategy and design work. Come join us and play your part in setting...
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Transformation Director
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Can you imagine being at the heart of implementing the future digital backbone of the LEGO Group? Join one of the world’s leading brands and use your talent for driving strategic transformation programmes, incl. digital transformation programmes in the Strategy & Transformation Team with high exposure across the LEGO Group. Core...
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Senior Manager, Experimentation
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description Ready to redefine how Membership drives experimentation and incrementality testing? Join the LEGO Group in an exhilarating global role! Step into the future as our "Senior Manager, Experimentation & Development" in the innovative Membership & Personalisation team within Market & Channels Global Marketing. Shape the next era of member...
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Director, Digital Smart Factory
6 days ago
Billund, Denmark LEGO Koncernen Full timeJob Description #LI-AP4 #LI-Hybrid Are you interested in setting a direction and building a bridge between digitalization and the need for LEGO packaging solutions at all levels, from innovative packaging designs to production shopfloor optimization? Join us in building the future of tomorrow—one LEGO brick at a time! Core Responsibilities As a...