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Director of International Growth Marketing

1 week ago

Copenhagen, Copenhagen, Denmark Too Good To Go Full time
Job Opportunity

At Too Good To Go, we are committed to making a positive impact on the environment. We believe that everyone has a role to play in reducing food waste and its associated greenhouse gas emissions.

Company Overview

We operate the world's largest B2C marketplace for surplus food, connecting businesses with unsold food to consumers who can buy it at a reduced price. Our mission is to inspire and empower everyone to take action against food waste.

Role Summary

We are seeking a Global Head of B2B Acquisition to lead our B2B Growth Marketing team. As a hands-on leader, you will be responsible for driving B2B Partner acquisition across all markets using data-led decision-making and continuous performance optimisation of B2B acquisition channels and campaigns.

Key Responsibilities

  • Develop, implement, and refine B2B marketing plans to achieve B2B growth targets based on performance insights, market trends, and business goals.
  • Generate high-quality partner demand and leads through innovative paid and organic strategies.
  • Take ownership of continuous performance optimisation of all B2B Acquisition channels.

Requirements

  • Extensive experience in B2B Marketing with a proven track record in driving B2B Demand and B2B Lead Generation through data-led marketing.
  • Experience in a leadership role with a proven track record of developing and leading high-performing teams that drive growth and performance optimisation.
  • Deep understanding of digital marketing channels and industry best practices.