Technical Lead for Digital Marketing

4 weeks ago

Copenhagen, Copenhagen, Denmark Genmab Full time
About the Role

Genmab is seeking a highly skilled Technical Lead to join our Digital Marketing team. As a key member of our team, you will be responsible for leading the technical design and implementation of our digital marketing solutions, ensuring alignment with business needs and technical best practices.

Responsibilities
  • Lead the technical design and implementation of digital marketing solutions, working closely with product managers and engineers to ensure alignment with business needs.
  • Collaborate with the engineering team to ensure technical implementations are aligned with engineering best practices, including architecture design, information security, ease of use, scalability, and ease of maintenance.
  • Guide teams on technology, data, security, and application architecture, ensuring cohesion with overall strategy, technical standards, and evolution of the solution architecture.
  • Partner with product managers to ensure teams are building reusable and scalable components across products.
  • Ensure platforms are in line with security and data governance frameworks.
  • Address non-functional technical requirements related to performance and maintainability for products and platforms.
  • Mentor and coach technical team members within Genmab and across the partner community.
  • Collaborate with the engineering team to adapt and help adapt architectural best practices to engineering reality.
  • Stay up-to-date with market trends, especially around the technological evolution of the salesforce ecosystem and digital marketing technologies.
  • Work with developers to identify platform opportunities within the BU and at the enterprise to drive opportunities and maintain optimally sized teams.
  • Manage the day-to-day activities of the Salesforce technical team, including team members from onshore and offshore.
  • Supervise programmatic elements, integration, data migration, and have a strong understanding of the Salesforce platform, including integrations, single sign-on, security, and other relevant technologies.
  • Collaborate with Genmab partners to deliver Salesforce technology implementation of Experience Cloud, Health Cloud, Marketing Cloud, Copado CICD, and Salesforce CRM.
  • Contribute to the development of customized components, writing code as necessary around Apex, Visualforce, Lightning Components, front-end web technologies, and Salesforce APIs.
Requirements
  • Bachelor's degree in computer science, information technology, or equivalent academic curriculum.
  • Excellent written and verbal communication skills, with the ability to translate complex business problems and requirements into technology design.
  • Strong product engineering mindset.
  • 12 years of IT experience.
  • 5+ years of hands-on experience with Salesforce Community Cloud, Experience Cloud, Salesforce Marketplace products, and Salesforce APIs.
  • 5+ years of experience working with digital marketing technologies, including Google Analytics, email marketing tools, email studios, cookie management tools, and accessibility tools.
  • 5+ years of experience working as a technology lead within a multi-vendor environment, overseeing vendor engineering teams.
  • 5+ years of experience drafting technical design documents and reviewing tech design and code.
  • 5+ years of experience working in an agile DevOps environment using JIRA/Confluence/GitLab-like setup.
  • 3+ years of hands-on experience working with Copado CICD within a DevOps setup.
  • 3+ years of hands-on experience setting up SDLC automations within the Salesforce environment.
  • Hands-on experience developing and integrating digital products, including branded websites, non-branded websites, web apps, portals, using content management systems and distributed architecture models.
  • Clear in-depth understanding of digital DevOps, CICD pipeline, DevSecOps, and Cloud technologies, along with a solid understanding of the Salesforce product suite and their interoperability.
  • One of the following certifications: Salesforce Experience Cloud, Salesforce Application Architect, Salesforce System Architect, Salesforce Development Architect, Deployment Architect, or Salesforce Technical Architect.
  • Ability to speak technology and business language.
  • Great team player with strong leadership qualities and sharp negotiation skills.
  • Pharma/Life Sciences experience preferred.
About You
  • You are passionate about Genmab's purpose and genuinely care about our mission to transform the lives of patients through innovative cancer treatment.
  • You bring rigor and excellence to all that you do, and are a fierce believer in our rooted-in-science approach to problem-solving.
  • You are a generous collaborator who can work in teams with diverse backgrounds.
  • You are determined to do and be your best, and take pride in enabling the best work of others on the team.
  • You are not afraid to grapple with the unknown and be innovative.
  • You have experience working in a fast-growing, dynamic company (or a strong desire to).
  • You work hard and are not afraid to have a little fun while you do so.

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