Brand Manager Nordics Lead

2 weeks ago


Copenhagen, Copenhagen, Denmark Dr. Reddy's Laboratories Full time

Dr. Reddy's Laboratories is a global healthcare company with significant presence in consumer health. Our mission is to expand our footprint and contribute meaningfully to the well-being of individuals worldwide.

We are seeking an experienced marketing professional with a strong entrepreneurial mindset to lead brand strategy and growth across the Nordics and Netherlands.

The successful candidate will be responsible for driving growth and penetration of Nicotinell in these regions, supporting the company's mission to help individuals overcome nicotine addiction through effective nicotine replacement therapies.

The ideal candidate will have a proven track record of developing and implementing brand plans that drive sales and market share growth. They will also possess excellent communication, presentation, and analytical skills, as well as a good understanding of regulatory and medical aspects of over-the-counter (OTC) products.

We offer a dynamic and challenging work environment where you can make a lasting impact on the lives of millions of people.

  • Main Responsibilities
  • Develop and implement marketing strategies and executable business plans to drive sales and market share growth.
  • Adapt and localize marketing strategies and plans to meet local market needs.
  • Drive campaigns and programs that enhance brand image among target segments.
  • Leverage market dynamics and deep consumer understanding to create innovative marketing activities.

Key Qualifications:

  • 3+ years of experience in consumer health marketing function.
  • Fluent in English language.
  • Strong communication, presentation, analytical, and storytelling capabilities.
  • Good understanding of regulatory and medical aspects of OTC products.
  • Experience working with experts (pharmacies, HCPs).
  • Strong experience with digital marketing (strategy, monitoring, data analytics) - good exposure to e-commerce.

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