Head of Brand Strategy
3 days ago
Transformative Opportunity in Global Brand Management
Demant Polska is seeking a seasoned Brand Director to elevate the Philips brand and drive marketing strategy across international markets. As a key member of our global team, you will collaborate with stakeholders to develop a comprehensive brand experience that resonates with customers and consumers.
The ideal candidate will possess extensive experience in strategic marketing, campaign development, and leadership. You will be responsible for defining the Philips Brand Experience, managing a team of experienced marketers, and building effective capabilities within the marketing function. Your expertise will ensure the Philips value proposition resonates with markets, customers, and consumers.
This role offers a unique opportunity to join a dynamic team and set the standards for the Philips Brand. You will report to the Vice President, Bernafon & Philips Brand Management, and work closely with local marketing organizations to ensure alignment with the overall marketing strategy.
Key Responsibilities:
- Leadership and People Management: Define goals, develop organizational structure, and manage talent through performance reviews and continuous development.
- Marketing Strategy and Implementation: Craft and deploy strategic marketing plans focusing on growth targets, stakeholder influence, and customer opportunities.
- Branding: Develop and align with other Brand Directors, ensuring an appealing brand portfolio.
- Stakeholder Collaboration: Work closely with local marketing organizations to ensure alignment with the overall marketing strategy.
About Demant Polska
Demanding innovative solutions and striving for excellence, Demant Polska empowers its employees to reach new heights. We are committed to creating an inclusive working environment that values diversity, equity, and inclusion. Our company language is English, and fluency is required.
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