Brand Expansion Specialist
2 days ago
We are seeking an innovative and experienced professional to manage our services pipeline, prioritize initiatives, and drive business growth. As a key contributor, you will partner closely with the Services & Adjacent Products Director to develop and implement strategies that enhance the consumer experience and strengthen Pandora's vision.
The successful candidate will be responsible for leading the services pipeline, prioritization, and release plan for new initiatives, ensuring timely and effective execution. You will own and manage the Services P&L and reporting, including long-term financial ambition and reporting related to the services business.
You will create compelling consumer experiences by crafting strong value propositions, commercial offerings, and go-to-market/customer journeys, building best-in-class products and customer experiences that drive brand desirability in close collaboration with clusters.
Key responsibilities include driving innovation through market testing, scoping, setting up, and managing MVP pilots and in-market testing of new services. You will work hands-on with external suppliers, key functions, and regional teams to ensure successful execution.
Additionally, you will analyze qualitative and quantitative insights from in-market testing, delivering clear recommendations and business case assessments to define relevant service offerings.
The ideal candidate will stay ahead of the market by conducting deep-dive competitor, market, and consumer trend analysis to identify new opportunities for service expansion. They will leverage insights to solve pain points and craft consumer-first solutions.
Engagement and influence of senior stakeholders is also essential, requiring regular progress updates on KPIs, sharing key findings and impactful recommendations to drive alignment and decision-making.
Skills & Requirements- Proven track record of driving innovation, managing projects, and developing strategies that unlock business opportunities.
- Strong analytical and problem-solving skills, with expertise in building P&L models, assessing market opportunities, and deriving commercial insights.
- Passion for understanding consumer behavior and translating insights into actionable business growth opportunities.
- Knowledge of the marketing mix and experience in crafting memorable, consumer-centric customer experiences.
- Ability to engage and influence cross-functional teams and senior leadership, presenting insights and strategic recommendations that drive decision-making.
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