Strategic Business Analyst
2 days ago
Are you looking for a challenging role that combines data analysis and business strategy? Do you want to work with a leading brand that inspires creativity and imagination in children around the world? If so, we may have the perfect opportunity for you.
About the JobWe are seeking a Strategic Business Analyst to join our Creative & Strategy Effectiveness team at LEGO Koncernen. As a key member of our team, you will play a vital role in driving business growth through data-driven decision making.
- Key Responsibilities:
- Analyse global marketing campaign creative and strategy performance across a range of channels (digital and offline).
- Work closely with brand and communication strategists and creative leads to find opportunities to improve the creativity and effectiveness of global marketing communication.
- Follow campaign creative work closely from the beginning to the end-of-cycle in order to monitor performance.
- Share the results of your work with a wide range of partners (from marketing to creative background) to improve advertising strategy and creative process.
The Creative & Strategy Effectiveness team is responsible for developing and implementing data-driven strategies that drive business growth and improvement. We work closely with cross-functional teams to identify opportunities to improve the creativity and effectiveness of global marketing communication.
We pride ourselves on being a collaborative and supportive team that values innovation, creativity, and critical thinking. We believe in empowering our employees to be their authentic selves and to bring their unique perspectives to the table.
What We OfferHere is what you can expect from this role:
- Relevant 5+ years work experience in data analytics, information architecture, data engineering and/or data visualisation.
- Strong presentation skills, data story-telling experience and ability to perform insightful data visualisation in Power BI, Tableau, Excel or other tools.
- Good knowledge and experience with APIs, MYSQL, R or Python.
- Digital analytics tool experience (examples could include but are not required: Adobe Analytics, Google Analytics, SEO tools etc.).
- Sound understanding of data modelling and the ability to work with domain level experts.
- Ability to successfully manage projects and manage priorities in a global work environment with hybrid work model.
- These are plus - experience in advertising or consulting agency; toy industry or entertainment companies.
At LEGO Koncernen, we strive to create a diverse, dynamic and inclusive culture of play where everyone feels safe, valued and they belong. We believe in empowering our employees to be their authentic selves and to bring their unique perspectives to the table.
We offer a range of benefits and perks to support our employees' physical and mental wellbeing, including enhanced paid leave options, life and disability insurance, and access to employee assistance programmes.
As a Strategic Business Analyst, you will have the opportunity to work on high-impact projects that drive business growth and improvement. You will be part of a collaborative and supportive team that values innovation, creativity, and critical thinking.
If you are passionate about data-driven decision making and want to be part of a dynamic and innovative company, please apply for this role.
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