Digital Marketing Specialist

1 month ago

Copenhagen, Denmark Duni AS Full time

Are you a digital marketing professional seeking to embark on a digital journey within a global company? Do you have a knack for creativity and a strategic mind? Do you excel in crafting compelling content that drive traffic and generate results? If so, we want you to join our team as a Digital Marketing Specialist

The role

As a Digital Marketing Specialist at Duni Group, you will be developing and producing cutting-edge content for digital channels such as paid ads in Social media, paid search on Google as well as website, organic posts and blog/articles. You will be creating content that elevate our brand presence and drive customer engagement in the North East region. Your focus will be to attract visitors to our website and then convert them to leads. You're at ease in the digital world and grasp its potential, possibilities, and opportunities.

You will work closely with content creators, digital marketing specialists and the marketing team in general. You will need to be able to collaborate with different stakeholders both in Sweden and other countries in the region. This role also requires a creative mind and good skills in web management and graphic production.

Main responsibilities

  • Managing paid social media campaigns and tools, monitoring performance metrics, and optimizing strategies for maximum impact.
  • Utilizing your expertise in paid advertising to explore and optimize campaigns across multiple channels.
  • Maintaining and develop digital channels and forums with engaging content.
  • Collaborating with cross-functional teams to ensure alignment of marketing efforts and messaging.
  • Participate in the planning and execution of campaign activities, customer projects, and sales initiatives outlined in strategic marketing plans.
  • Use your creative skills to create visually appealing content (both print and digital) that connects with our target audience.
  • Managing website updates and creating landing pages with SEO optimized content.
  • Develop, monitor, and experiment with various strategies to enhance our website's conversion rate.

Who are you?

You are a result-driven person with a proactive mindset. Where others see challenges you see solutions. You are dedicated to follow projects through and review the outcome. You are a team player who enjoys working closely with your team but you are also comfortable with providing solutions on your own.

This position can be based in either Malmö, Copenhagen, Oslo, or Helsinki, depending on where you live. You will be part of a team of 8 marketing professionals based in Malmö and Poznan. We are a cheerful and close-knit group who look forward to welcoming you to our team

Requirements:

  • Post-secondary education in Marketing, ideally specialized in digital marketing
  • Proven experience (3-5 years) working with paid ads and search ads within B2B, both for brand awareness and lead gen.
  • Proven experience in web management, including proficiency in CMS tools, optimizing web images, writing SEO texts and improve convertion rate
  • Proven experience in providing engaging and inspirational content for different channels
  • Proficiency in Adobe Creative Cloud (Photoshop, InDesign, etc.) and other relevant design tools.
  • Knowledge and understanding of the synergy between visuals and text in digital marketing
  • Experience working across multiple Nordic markets
  • Fluency in English and at least one Nordic language

Why Duni Group?

We offer you the opportunity to work in an international company where sustainability is high on the agenda. You get to work together with passionate colleagues and through our commitment, we help each other reach our goals. We believe in your infinite potential and ability to develop. Through your curiosity and courage you will get the opportunity to make a difference.

Further information and application

We would love to know more about you and your motivation for this job

To apply, use the link below. We do not accept applications through email with regards to GDPR.  Please send us your application, CV and cover letter, in English by September 8th 2024.

If you have any questions regarding the position, please contact hiring manager Maria Rudenschöld at maria.rudenschold@duni.com.

Please note that we will be working with a continuous selection process, which means that we may close the application process earlier than stated if we find the right candidates. So, don’t delay, please send us your application today.

Start: As soon as possible, with regards of the notice period.

About Duni Group

Duni Group is a market leader in sustainable dining and food packaging solutions for the restaurant market. The Group markets and sells its products under primarily the brands Duni. BioPak and Paper+Design, which are represented in more than 40 markets. Duni Group has around 2,200 employees in 21 countries, its headquarters in Malmö and production units in Sweden, Germany, Poland, New Zealand and Thailand. Duni Group is listed on NASDAQ Stockholm under the ticker “DUNI”.

If you have not already gotten a good feeling for who we are, go to our website www.dunigroup.com. Here you can read more about who we are and what we are passionate about. Hopefully you want to be part of our team

Duni Group is a Career Company

Duni Group has been recognized as one of Sweden’s top 100 employers for the fourth year in a row. The recognition comes from Karriärföretagen (Career Company), an organization that has been presenting Sweden’s most attractive employers since 2011. Companies go through a selection process by an expert panel and a qualified jury, to be named a Career Company by Karriärföretagen.

Duni Group has been recognized for creating a joyful and passionate workplace, offering our employees opportunities to grow personally and professionally. We've also been acknowledged for our strong focus on innovation and sustainability.

Apply here

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