Product Marketing Specialist

2 weeks ago


Århus, Århus Kommune, Denmark Stibo DX Full time
Product Marketing Specialist

Versatile Product Marketing Specialist to drive growth (maternity cover)

Starting date: June 2025

About us

Stibo DX is a leading provider of media enterprise software, supporting publishers and broadcasters to become multimedia hybrids. Stibo DX's platform CUE maximizes profitability and scalability by streamlining content creation, asset management, multi-channel distribution and product innovation. With a global presence and a customer base of 800 enterprise brands, we are redefining how media companies scale their digital and print operations.

We are now looking for a Product Marketing specialist to join our small but high-impact marketing team. It is a maternity cover for at least one year. This role is essential in positioning our product and enabling our commercial team.

Your role & impact

You will work cross-functionally with Product, Sales and Customer Success. You will play a key role in product launches, go-to-market strategies, sales enablement material, competitive analysis and campaign messaging - helping us grow brand awareness and increase revenue.

What you'll be doing

  • Develop and refine value propositions, messaging frameworks, and competitive positioning.
  • Create clear, compelling content that translates product features into business benefits.
  • Ensure consistent messaging across all marketing and sales materials.
  • Develop sales collateral (pitch decks, battle cards, one-pagers, FAQs).
  • Create compelling product assets including product sheets, videos, blog posts, feature articles and similar.

Go-to-Market (GTM) & product launches

  • Align with product management to support launches and go-to-market plans.
  • Work closely with Demand Gen to create launch campaigns, email sequences, and website updates.
  • Organize and host engaging product webinars to showcase our offerings.
  • Collaborate with Product to ensure clear internal launch communication.

Event & thought leadership support

  • Partner with Sales & Demand Gen to support trade shows, webinars, and conferences.
  • Prepare talking points, presentations, and demo scripts for events.

What we're looking for

  • 3+ years of experience in Product Marketing or Sales Enablement in a B2B SaaS or enterprise software environment.
  • Tech-savvy, with an understanding of software/SaaS markets.
  • Strong storytelling skills with the ability to turn technical concepts into compelling, easy-to-understand messaging.
  • Experience developing sales collateral, product positioning, and GTM strategies.
  • Ability to collaborate with Product, Sales, and Customer Success.
  • Analytical mindset with the ability to use data to refine messaging & marketing strategies.
  • Familiarity with tools like HubSpot, Salesforce, or marketing automation platforms.
  • Hands-on approach, adaptable in a small-team environment.
  • Make an Impact – Be part of a small but powerful marketing team where your work directly drives revenue and brand growth.
  • Work Globally – Engage with enterprise media customers and collaborate across teams worldwide.
  • Grow Your Career – Own and shape the product marketing function in a growing company.
  • Be part of the best team

Ready to join us? Apply today and help us shape the future of media.

Seniority level

Mid-Senior level

Employment type

Temporary

Job function

Marketing

Industries

Software Development

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