Market Activation Specialist

2 weeks ago


København, Denmark Mars (New) Full time
Market Activation Specialist - FTC (EBAs) (Nordics)

Job Description:

This is a maternity cover position with a fixed-term contract What are we looking for?
  • The role is responsible for delivering best in class activations, aligned to our Connect to Grow process.
  • Portfolio responsibility split in line with the Regional Structure, for example C&T/ MM.
  • Liaising with ETMs and EBMs through to Field Sales deployment and analysis of results.
  • Role will require high degree of collaboration across Regional Marketing and functions within Cluster MS&D team, and Sales.
What will be your key responsibilities?
  • Focus on execution of the national plan (very little customer tailoring in the Nordics).
  • Budget governance – ensure spend consistent with agreed plan.
  • Co-ordination with Field Sales: present activity and communicate materials.
  • Local production of agreed materials from menu card.
  • Localization of toolkit and translation of the materials.
  • Lead production of local customer execution within agreed guidelines (e.g. Tailormade).
  • Activation Managers are part of ePDM and first point of contact for Activations/ EBA.
  • Responsible for PAR on EBAs (with input from other functions). In addition responsible for EBA stage gates (NAR, AB, ER).
  • Coupons- Offer coupons primarily in Sweden, Activation responsible for the registration, layout and print, Sales responsible for the redemption (trade).
  • Competitions- part of toolkit localization responsibility.
What can you expect from Mars?
  • Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

About Us

Mars is a family-owned business with more than $35 billion in global sales. We produce some of the world’s best-loved brands: M&M’s, SNICKERS, TWIX, MILKY WAY, DOVE, PEDIGREE, ROYAL CANIN, WHISKAS, EXTRA, ORBIT, 5, SKITTLES, BEN’S ORIGINAL, and COCOAVIA. Alongside our consumer brands, we proudly take care of half of the world’s pets through our nutrition, health and services businesses such as Banfield Pet Hospitals, BluePearl, Linnaeus, AniCura, VCA and Pet Partners. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 140,000 Associates into taking action every day towards creating the world we want tomorrow.

#J-18808-Ljbffr

  • København, Denmark Mars, Incorporated and its Affiliates Full time

    Job Description: This is a maternity cover position with a fixed-term contract What are we looking for? The role is responsible for delivering best in class activations, aligned to our Connect to Grow process Portfolio responsibility split in line with the Regional Structure, for example C&T/ MM Liaising with ETMs and EBMs through to Field Sales...

  • Head of Content

    2 months ago


    København, Denmark Tivoli AS Full time

    Kan du sætte aftryk, der gør indtryk? Vi ønsker indhold på alle vores kanaler, der bevæger mennesker og får dem ud ad døren og ind i Tivoli. Vores indhold skal inkludere, aktivere og ikke mindst inspirere til det næste (af mange) besøg i Tivoli. Du er typen der altid tænker kommercielt og forstår at producere og optimere content med udgangspunkt i...


  • København, Denmark GAN Integrity Solutions Full time

    Digital Marketing Specialist We are seeking a talented and results-driven Digital Marketing Specialist to join our marketing team. As our new Digital Marketing Specialist, you will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across all digital channels. Our ideal candidate should have a strong grasp...


  • København, Denmark The HubDanske Bank Full time

    Lenus is looking for a Performance Marketing Specialist! Do you have experience in driving exceptional results through paid social media campaigns? And do you want to collaborate with the top health and fitness coaches in Denmark? Then this could be the dream job you've been looking for! Who are we looking for? We are looking for someone who wants to work...


  • København, Denmark Lenus eHealth Full time

    Lenus Copenhagen Full-time Salary Competitive Lenus is looking for a Performance Marketing Specialist! Do you have experience in driving exceptional results through paid social media campaigns? And do you want to collaborate with the top health and fitness coaches in Denmark? Then this could be the dream job you've been looking for! Who are we looking for?...


  • København, Denmark IT Minds Full time

    Ansvar: Krav: JOB: Creator Marketing Specialist Job Description · Are you creative, data-driven, and passionate about digtal marketing? And do you want to implement marketing campaigns in an international B2B setting? Then you might be our new Digital Marketing Specialist. To succeed in this role, you have a commercial mindse ... Job Description · Are...


  • København, Denmark ARKK Copenhagen Full time

    ARKK Copenhagen is a forward-thinking footwear brand dedicated to creating innovative footwear. We are committed to pushing the boundaries of design and functionality, blending modern aesthetics with superior craftsmanship. As we continue to grow, we are looking to invest more in our brand, community, and activations. Job Summary We are seeking a dynamic...


  • København, Denmark Schibsted Danmark Full time

    Om stillingen Har du en lidenskap for gode kundeopplevelser, digital og datadrevet markedsføring? Vi søker en engasjert B2B Marketing Specialist til et 12-måneders vikariat. Stillingen inngår i funksjonen Customer Success & Digital Activation. Teamet jobber med digitale markedsføringsaktiviteter og kampanjer med særlig fokus på epost-markedsføring...

  • Marketing Intelligence

    2 months ago


    København, Denmark Trustpilot AS Full time

    We’re a leading online reviews platform, free and open to all. Our vision is to be the universal symbol of trust. We are well on our way — but there’s still an exciting journey ahead of us. Do you want to join us at the heart of trust? We are seeking a skilled and experienced Marketing Intelligence (Datorama) Specialist to join our innovative...

  • Marketing Specialist

    2 weeks ago


    København, Denmark The HubDanske Bank Full time

    Join our team to change the world because #Every Ride Counts! Are you a dedicated Marketing Specialist with a passion for driving impactful change in urban mobility? Donkey Republic, a pioneer in sustainable transportation solutions, is on the lookout for a colleague who is not just tech-savvy but also has a heart that races for the environment. If you’re...


  • København, Denmark Veo group Full time

    Are you a performance marketer looking for a role where you can make a serious impact without taking things too seriously? Maybe you’re in an agency juggling billable hours or an in-house role, dreaming of a bigger sandbox—either way, this might be just the next adventure you’re after. At Veo, you’ll create marketing campaigns you can be proud of,...


  • København, Denmark E Conomic Full time

    Vi søger en samarbejdsorienteret Content Marketing Specialist med over 2 års erfaring inden for B2B/SaaS. Du motiveres af at anvende indsigter til at skabe engagerende content, der giver målbare resultater. Vi ser gerne, at du har en proaktiv og pragmatisk tilgang, hvor du aktivt opsøger viden og nye opgaver for at maksimere udbyttet af dine projekter -...


  • København, Denmark momondo Full time

    at KAYAK Concord KAYAK, part of Booking Holdings (NASDAQ: BKNG), is the world’s leading travel search engine. With billions of queries across our platforms, we help people find their perfect flight, stay, rental car, cruise, or vacation package. We’re also transforming the in-travel experience with our app and new accommodation software. For more...


  • København, Denmark Pandora AS Full time

    Student Assistant, Global Influencer Marketing Country/Region: DK Application Deadline: 11/22/2024 Pandora is looking for a Student Assistant to support the Global Influencer Marketing team in the roll-out and amplification of Global Influencer activations, research, and trends. In this role, you will support in various areas of reporting of data influencer...

  • Marketing Manager

    4 weeks ago


    København, Denmark Vml Map Full time

    Are you a strategic and creative marketing professional passionate about building brands and driving growth? Do you thrive in a fast-paced environment where you can make a tangible impact? Do you have a strong ability to think strategically while being an executor? Then you might be the Marketing Manager we are looking for! What will your day look like? As...


  • København, Denmark IIH Nordic Full time

    Do you want to: Be part of an inspiring, innovative, and people-centric company culture that has been repeatedly named as a great place to work? Have responsibility and influence from day one? Drive the development of cutting-edge cloud-based solutions for high-profile clients? Be at the forefront of cloud and data analytics trends, working with...


  • København, Denmark IIH Nordic AS Full time

    IIH Nordic is looking for a Tech Lead to help drive Implementation Engineering practice - our award-winning team. Do you want to: be a part of an inspiring, innovative, and people-centric company culture that repeatedly has been named as a great place to work? have responsibility and influence from day one? strive for a continuous learning curve while...


  • København, Denmark Samlino Full time

    About the job Are you ready to thrive in a dynamic and exhilarating environment, where you'll be entrusted with significant responsibilities? Are you seeking to join an extraordinary team of young, motivated, and highly ambitious individuals? If you have a genuine passion for connecting with people and driving remarkable outcomes, then you could be the...


  • København, Denmark Radiometer Danmark Danaher Full time

    In our line of work, life isn’t a given - it’s the ultimate goal. When life takes an unexpected turn, our technology and solutions enable caregivers to make informed diagnostic decisions to improve patient care. This is our shared purpose at Radiometer and what unites all +4000 of us - no matter our roles or where in the world we’re located. Creating...

  • Area Sales Manager

    2 months ago


    København, Denmark Hays Specialist Recruitment Full time

    Fastansættelse hos vores kunde Denmark Startdato: så hurtigt som muligt Referencenummer: 778924/1 Om virksomheden EssilorLuxottica is a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. Essilor Group is the world’s leading ophthalmic optics company. Essilor designs, manufactures and markets a wide...