Product Marketing Strategist

1 month ago

Århus, Århus Kommune, Denmark The HubDanske Bank Full time
About the Role

We are seeking a talented Product Marketing Strategist to join our team and help drive the adoption of our SaaS platform. As Head of Product Marketing, you will work closely with the CMO and engineering team to set product positioning and strategy, define and direct our go-to-market, drive product launches and shape the perception of our solution.

This is an exceptional opportunity to join a fast-growing international SaaS company, working on a scaling journey with significant traction across Europe. You will have the chance to learn, grow, and tackle significant challenges to help us become a category leader.

Responsibilities
  • Help form our product marketing function from scratch
  • Own our positioning, customer understanding and product understanding
  • Become an expert in communicating efficiently about our offering across use cases and segments
  • Have management responsibility for growing a key part of the marketing organization over time
  • Help form and execute on our GTM motions
  • Plan and prioritize with stakeholders from different departments
Requirements
  • +2 years of experience in product marketing roles within SaaS
  • Strong business acumen and entrepreneurial mindset
  • You know what high-quality looks like and know how to expect it from your colleagues
  • You are able to take charge and responsibility of key areas of the marketing deliveries
  • You have an in-depth understanding of positioning, customer research and efficient external communication
  • You are used to working with stakeholders to accomplish business results
  • Professional fluency in English
What We Offer
  • A competitive salary range €80,000 - €110,000 per year, depending on experience
  • The opportunity to work with a fast-growing international SaaS company
  • Autonomy and trust in your work
  • A dynamic and international work environment
About Us

Formalize is a tech company founded in 2021 with offices in Aarhus, Copenhagen, Milan and Madrid. Currently we are a team of +90 people from 13 nationalities operating in multiple European markets and are one of the fastest growing SaaS scale-ups. Our journey started within the whistleblowing compliance sector, highlighted by the award-winning Whistleblower Software by Formalize, laying the foundation of our success story. This initial chapter has been within whistleblowing compliance and meeting those regulations. Along the way we established strong partnerships and a base of satisfied customers. Our commitment was recognized through the best customer support, which earned us a reputation as a customer-centric pioneer. But now, we have extended our expertise to a larger compliance universe including data compliance, risk and privacy. Formalize helps companies to effortlessly navigate and stay ahead in the ever-changing landscape of compliance. Our platform adapts to regulatory changes, continuously meeting and foreseeing the evolving needs of our users - ensuring businesses remain compliant and confident in their operations.

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