Data & Technology Strategist
2 weeks ago
Lead the Transformation of Our Digital Landscape
Transform Data Into Insights
As the Data & Technology Strategist, you will play a pivotal role in shaping our digital ecosystem. Your focus will be on crafting a scalable infrastructure that directly aligns with our business objectives. You will set up advanced tracking, contribute to the creation of a high-performance website, and help unlock our automation ambitions. Through your leadership, we'll transform data into actionable insights that enhance digital marketing performance and deliver commercial success.
Collaborate with Cross-Functional Teams
You will work closely with talented individuals in product marketing, content creation, and digital activation, driving results that resonate throughout the organization. As a key member of our Global Marketing team, you will foster strong relationships with internal stakeholders, including sales, product development, and customer support, to align marketing efforts with broader business goals.
Key Responsibilities
• Own the development and optimization of our data tracking systems to ensure comprehensive insights across the customer journey.
• Create intuitive dashboards that translate complex data into actionable insights, empowering strategic decision-making.
• Design and implement a robust MarTech stack that includes a new Website, automation tools, and analytics platforms.
• Continuously assess and refine the MarTech stack for performance enhancements and improved user experiences.
• Drive strategic insights by defining and monitoring key performance indicators (KPIs) to evaluate the effectiveness of marketing initiatives and inform continuous improvement efforts.
Requirements
We are seeking a senior profile with 5+ years of experience in data-driven marketing, MarTech management, or related fields, preferably in the B2B technology industry. You should have a proven track record of managing marketing technology projects, particularly Web & automation implementations and data analytics. Experience with performance analytics and digital tracking systems, including familiarity with web analytics tools, is essential.
Nice to Have
Ga4 experience preferably with Big Query. GTM experience preferably with server side. Umbraco knowledge. Dynamics and/or hubspot experience. Power editor or similar automation flow tools. Familiarity with Agile methodologies like KanBan for project management. Proven ability to manage external agencies or vendors effectively. Knowledge of emerging marketing technologies and trends.
About Us
At LanguageWire, we want to wire the world together with language. We want to help people & businesses simplify communication. We are fueled by the most advanced technology (AI) and our goal is to make customer's lives easier by simplifying their communication with any audience across the globe.
Our Culture
We are curious, trustworthy, caring, and ambitious. We are committed to creating a culture that incorporates diverse perspectives and expertise in our everyday work. We encourage candidates of all backgrounds to apply, and we ensure that candidates are provided with an equal opportunity to demonstrate their competencies and skills.
What We Offer
Enjoy flat hierarchies, responsibility and freedom, direct feedback, and room to stand up for your own ideas. Internal development opportunities, ongoing support from your People Partner, and an inclusive and fun company culture. International company with over 400 employees. Offices in Copenhagen, Aarhus, Stockholm, Varberg, London, Leuven, Lille, Paris, Munich, Hamburg, Zurich, Kiev, Gdansk, Atlanta, Finland and Valencia. Catered lunches every day. The comfiest couches you will ever sit on. Monthly Town Hall events broadcast from the office.
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