CDP & Web Analytics Specialist

1 month ago


Odense, Odense Kommune, Denmark Randstad Full time
About the Role

We are seeking a highly skilled CDP & Web Analytics Specialist to join our team at Randstad. As a key member of our Audience & Analytics department, you will be responsible for leveraging customer data to drive business growth and improve customer experiences.

Key Responsibilities
  1. Develop and implement data and analytics technologies on digital media and platforms
  2. Analyze data to identify web traffic patterns and user behavior for segment development and activation
  3. Monitor, troubleshoot, and optimize existing solutions and technologies
  4. Create robust technical solutions and concepts scalable in the market
  5. Stay up-to-date with the latest technology trends and best practices
  6. Collaborate with internal and external stakeholders to implement and test new campaigns and initiatives based on data insights
Requirements
  • Relevant education in software development, data science, web development, or similar
  • Several years of relevant experience, preferably more, and a strong understanding of complex data solutions
  • Strong analytical skills, maintaining clarity and structure
  • Experience in programming, particularly in HTML, JS, Python, and SQL
  • Self-driven, proactive, and enjoy taking ownership of tasks
  • Excellent collaboration and communication skills
  • Experience with Customer Data Platform and Google Analytics is advantageous
About Us

Randstad is a leading recruitment agency, and we are proud to partner with The Unicorn to find the best talent for this role. If you are passionate about data and analytics, and have a strong desire to drive business growth, we encourage you to apply for this exciting opportunity.



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