Senior Brand Strategist
1 month ago
We are seeking a creative and strategic thinker to join our LEGO Agency Strategy team as a Senior Brand Strategist. As a key member of our team, you will be responsible for driving brand strategy from concept to campaign development for our existing and upcoming franchises.
Key Responsibilities:
- Develop and execute brand strategies that drive business growth and brand awareness.
- Collaborate with cross-functional teams to create innovative brand experiences that engage our target audience.
- Conduct market research and analysis to identify trends and opportunities for brand growth.
- Develop and maintain brand guidelines and standards to ensure consistency across all touchpoints.
- Work closely with our communications team to develop and execute brand campaigns that drive engagement and conversion.
Requirements:
- Bachelor's or Master's degree in Marketing, Branding, or a related field.
- At least 7 years of experience in brand strategy, marketing, or a related field.
- Proven track record of developing and executing successful brand strategies that drive business growth.
- Strong understanding of brand development, marketing, and communications principles.
- Excellent communication and project management skills.
What We Offer:
- Opportunity to work with a global brand leader in the toy industry.
- Collaborative and dynamic work environment.
- Competitive salary and benefits package.
- Professional development opportunities.
Location: Billund, Denmark
Job ID: #J-18808-Ljbffr
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