Senior CRM Marketing Strategist

10 hours ago


Copenhagen, Copenhagen, Denmark Lunar Denmark Full time

Lunar Denmark is seeking a seasoned Senior CRM Marketing Strategist to drive user engagement, boost product adoption, and foster long-term customer loyalty. Join our dynamic team where innovation meets vibrant culture.

Key Responsibilities:
  • Develop targeted CRM strategies tailored to retail banking customers
  • Design and implement multi-channel campaigns using Braze
  • Identify opportunities for automation and process improvements within the CRM function
  • Analyze campaign performance through data-driven insights
  • Collaborate with Product, Data, Marketing, and Commercial teams

This role requires proven experience in CRM App Marketing, strong analytical skills, and hands-on experience with CRM tools like Braze, Salesforce, or similar platforms. Additionally, you should have solid understanding of multi-channel marketing strategies, familiarity with A/B testing, and exceptional communication skills in English.

As a Senior CRM Marketing Strategist at Lunar Denmark, you will be part of a team that values challenge, collaboration, and continuous learning. If you are passionate about delivering personalized customer experiences and driving business growth, we encourage you to apply.



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