Strategic Retail Excellence Lead
2 months ago
About the Role:
We are seeking a highly skilled Strategic Retail Excellence Lead to join our team at Philips Danmark A/S. As a key member of our Personal Health team, you will be responsible for driving strategy and planning to optimize our shopper fundamentals in distribution, pricing, shelving, and merchandising. Your primary objective will be to translate our local marketing strategy into a shopper strategy, embedding and executing targets for distribution, promotion, in-store, and online excellence.
Key Responsibilities:
- Sets clear distribution targets in line with local brand/commercial strategy and holds the business accountable for delivery against them.
- Provides the zone with clear distribution priorities in line with category/channel objectives (Minimum viable ranges).
- Drives Philips in-store visibility and delivers superior presence.
- Operates above the firewall and is accountable for coordinating and managing promo guidelines per category and retail channel that drive Philips performance across the zone (managing IGM and Sell-Out targets).
- Uses tooling/data/insights and external reality to assess promotional effectiveness and feeds learnings back into promo calendars.
Shelving and Merchandising:
- Uses shopper insights to create the "perfect store" with clear segmentation, flow, and portfolio placement that drives category growth.
- Provides clear merchandising principles for Sales team/category management to execute.
Requirements:
- Have a degree in marketing/business management (preferred).
- Have previous experience in sales, consumer, or shopper marketing.
- Can articulate highly with an excellent command of written & spoken English.
- Have an understanding of Vistex/FIORI, Qliksense, ISE & OLE tooling.
- Lead through others via excellent stakeholder management.
- Have a customer and consumer-first mindset.
- Have analytical and strategic thinking.
- Have digital analytics tool savviness.
- Have strong storytelling skills.
About Philips:
We are a health technology company that believes every human matters. We've built our entire company around the belief that everyone deserves access to quality healthcare. Join our mission to help the lives of others.
Why Philips:
We're a company that values diversity, inclusion, and innovation. If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips.
Learn More:
- Discover our rich and exciting history.
- Learn more about our purpose.
- Find out more about our commitment to diversity and inclusion.
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