EMEA Marketing Communications Specialist
4 weeks ago
Agilent Technologies is seeking a highly skilled EMEA Marketing Communications Specialist to join our team. As a key member of our marketing team, you will be responsible for designing and implementing marketing campaigns for the assigned segment or product lines for EMEA.
Key Responsibilities:- Develop and execute multi-tactic campaigns to achieve program objectives defined by the Marketing Program Manager.
- Collaborate with global marketing teams to inject regional EMEA requirements into global campaign design.
- Work closely with the EMEA Marketing Program Manager to adapt global campaigns for execution into the EMEA region.
- Partner with Agilent Marketing partners on the deployment of ePushes, social media postings, and 3rd party media campaigns.
- Ensure brand compliance when working with 3rd party vendors.
- Manage data flow from campaign setup in CRM to segmentation, data capture, and data entry briefing.
- Analyze campaign performance and optimize tactic mix to increase return on marketing investment.
- Responsible for allocation and tracking of EMEA campaign budgets in close alignment with MPM.
- Several years of Marcom expertise in marketing communications environment.
- Cross-discipline Marcom skills with demonstrated proficiency in implementing a wide mix of tactics with a particular emphasis on digital marketing and demand generation.
- Project management experience with both internal team members and external partners.
- Proven ability to work in a multi-country / multi-channel environment across Europe.
- Experience in technological B2B environment.
- Strong written and oral communication skills in English.
- Competitive compensation and benefits package.
- Exciting projects in a dynamic collaborative team grounded on an agile culture.
- Career development opportunities in an international company.
- Work-Life-Balance is encouraged.
- Permanent contract in a fast-growing global company.
Agilent Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other protected categories under all applicable laws.
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