Strategic Marketing Lead

4 weeks ago


Billund, Denmark The LEGO Group Full time
Marketing Planning Expertise

We are seeking a highly skilled Marketing Planning Specialist to join our team at The LEGO Group. In this role, you will be responsible for developing and executing strategic marketing plans that drive business growth and success.

About the Role

The ideal candidate will have several years of experience in strategic marketing planning, budget management, and marketing performance analysis. You will be able to analyze and interpret large datasets, translating them into actionable insights that inform business decisions.

Key Responsibilities
  • Develop and execute strategic marketing plans that align with business objectives
  • Analyze market trends and competitor activity to identify opportunities for growth
  • Collaborate with cross-functional teams to ensure alignment and effective communication
  • Manage budgets and resources to optimize marketing ROI
What We Offer

In return for your expertise and dedication, we offer a competitive salary of $120,000 per annum, plus benefits including family care leave, insurances, wellness programs, colleague discounts, bonuses, and a hybrid work policy.

Requirements
  • Several years of experience in strategic marketing planning, budget management, and marketing performance analysis
  • Demonstrated proficiency in numerical analysis and data interpretation
  • Strong commercial savvy and ability to think strategically
  • Advanced skills in partner management, change management, and process improvement


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