Key Account Manager

2 weeks ago


Copenhagen, Copenhagen, Denmark MAAGAARD & PARTNERE ApS Full time

As a Key Account Manager at our client, you will be responsible for managing a portfolio of medium and large direct clients, as well as smaller media agencies, throughout the entire sales lifecycle. Your role involves building and maintaining relationships with clients, understanding their business needs, and helping them achieve their goals through innovative media advertising solutions. The ideal candidate will have a strong background in media sales and be skilled in both traditional and digital media platforms.

Key Responsibilities
  • Manage an existing portfolio of medium and large direct advertisers and smaller media agencies.
  • Build and strengthen client relationships to ensure that our client remains a top-choice partner.
  • Conduct client needs assessments to align services with their business objectives.

Business Development:

  • Identify and pursue new advertising opportunities and partnerships with large advertisers and agencies.
  • Expand the client base by proactively sourcing leads and presenting relevant advertising solutions.
  • Drive the full sales cycle, from initial contact and presentation to contract negotiation and closure.
  • Create tailored proposals and negotiate contracts, including annual agreements.
  • Ensure monthly and annual sales targets are consistently achieved.

Campaign Execution and Reporting:

  • Collaborate with internal teams, including Content, Creative, and Analytics, to execute client campaigns.
  • Provide post-campaign analysis and performance reports to highlight impact and maintain client satisfaction.
  • Continuously monitor and optimize campaigns to align with evolving client needs.
  • Represent our client at industry events, client gatherings, and festivals to strengthen partnerships.
  • Attend approximately 10-12 events annually, with occasional evening or weekend commitments.
Qualifications and Experience

Education or equivalent:

  • A bachelor's degree in marketing, communications, or a related field is preferred.

Experience:

  • 3-5 years of experience in account management or media sales, preferably within digital advertising space.

Skills:

  • Proven ability to build and manage client relationships with advertisers and media agencies.
  • Strong negotiation and communication skills.
  • Ability to manage multiple accounts and priorities simultaneously.
  • Strong presentation skills and data-driven approach.

Languages:

  • Fluency in Danish and English.
Cultural Fit and Values
  • A commercially minded and proactive individual who excels in building trust-based relationships.
  • High emotional intelligence and adaptability in a fast-paced sales environment.
  • A collaborative mindset and loyalty to company objectives.
  • Passion for market trends, particularly within audio and digital media.
What We Offer
  • A high degree of autonomy and responsibility in managing tasks and achieving goals.
  • A dynamic and supportive workplace culture that encourages cross-disciplinary collaboration.
  • Training and development through our Academy and access to international best practices.
  • Representation of leading media brands.
  • Driving allowance based on official state rates.
About our client

Our client is the Denmarks largest commercial media house within its field and is operating in 14 countries.

#J-18808-Ljbffr
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