Product Positioning and Sales Enablement Lead

1 week ago


Copenhagen, Copenhagen, Denmark Milestone Systems Full time
Job Overview

Milestone Systems is seeking a highly skilled Product Marketing Manager for Analytics to join our team. As a Product Marketing Manager for Analytics, you will be responsible for developing and implementing product positioning, product marketing strategies, and sales enablement to ensure the successful adoption of our analytics solutions.

The ideal candidate will have a strong background in product marketing within technology in a global setting and experience with development of product positioning and creating a distinct competitive position. Proven track record in sales enablement and experience with Solution Selling is also essential.

Main Responsibilities

  • Product Positioning and Go-to-market
    • Develop and implement robust product positioning, product marketing strategies, and sales enablement to ensure Milestone sales teams understand when and how to position analytics to augment and accelerate XProtect sales.
    • Craft and refine messaging, product marketing collaterals, and enablement plans to ensure relevant and impactful go-to-market strategies.
    • Understand when and how to position internal analytics solutions like BriefCam vs. 3rd party analytics solutions to solve customer challenges.
  • Lead Product Strategy and Performance
    • Conduct deep-dive analysis into market trends and customer insights to steer product strategy and development.
    • Track, measure, and report the performance of marketing initiatives, extracting insights and evaluating progress towards objectives.
  • Launch Excellence
    • Lead and coordinate cross-functional teams to ensure the successful launch of new capabilities and updates.
    • Partner with stakeholders across marketing, product management, and sales to ensure alignment in planning and activities.


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