Portfolio Marketing Strategy Director
4 weeks ago
Strategic Portfolio Leadership
We are seeking a highly skilled Marketing Strategy Director to lead the strategic direction and growth of our product portfolio. As a key member of our team, you will utilize your expertise in understanding market dynamics and customer needs to drive business success.
Key Responsibilities
- Develop and implement strategic portfolio planning, ensuring alignment with business objectives and prioritizing resources effectively.
- Stay up-to-date with market trends, conduct competitive landscape assessments, and leverage insights to inform strategic decision-making.
- Design and execute customer segmentation strategies, identifying target groups and tailoring marketing approaches to meet their specific needs.
- Collaborate with cross-functional teams to drive the development and evolution of diabetes products, ensuring they remain competitive and meet evolving customer needs.
Requirements
- Master's degree in marketing or life sciences.
- An MBA or similar degree is desirable.
- Significant experience in marketing or strategy roles within the pharmaceutical or healthcare industry.
- Diabetes/GLP-1 product knowledge or exposure is essential.
- Extensive understanding of market research and consumer trend analysis.
- Fluency in both written and verbal English.
About the Team
The GLP-1 Diabetes Commercial Marketing team is a dynamic group of senior professionals working closely to support the VP. As a Marketing Strategy Director, you will provide indirect guidance and leadership to other team members and collaborate with stakeholders both internally and externally.
Working at Novo Nordisk
We are a dynamic company in a dynamic industry, driving change and striving for excellence. We embrace experimentation, collaboration, and innovation to move the needle on patient care. Our inclusive culture celebrates diversity, and we are committed to creating an environment that fosters growth and development.
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