Director of Go-to-Market Strategy
4 weeks ago
We are seeking a highly skilled and experienced Director of Go-to-Market to join our Global Commercial team at Too Good To Go. As a key member of our leadership team, you will be responsible for driving the launch of new features and value propositions across our markets, working closely with our Product Management and Marketing teams.
Key Responsibilities- Develop and execute go-to-market strategies for new products and features, ensuring alignment with our business objectives and market trends.
- Lead cross-functional teams to drive successful product launches, including market selection, timing, segment focus, and channels.
- Translate product features into compelling value propositions and create B2B sales assets and sales training materials.
- Develop and manage launch timelines, milestones, and deliverables to ensure successful product introduction.
- Maturing our Go-to-Market approach and ways of working internally across functions to bring cross-functional teams together to support effective product pilots and introductions.
- Coach and support the personal development of a team of go-to-market professionals, with deep knowledge of our partner value propositions.
- Support the portfolio expansion of Too Good To Go into new business areas and models.
- Define key performance indicators (KPIs) and metrics to measure the success of go-to-market strategies, setting targets for roll-outs, and driving accountability across functions to achieve these.
- Coordinate stakeholders, measure success, and report to senior management on the progress of new product introductions.
- Work closely with the sales teams to ensure sales strategies, tools, and collateral support the selling process.
- Experience in a senior leadership role, with a proven track record of developing and executing successful go-to-market strategies.
- A commercial mindset, with a strong interest in how to drive value for our partners.
- Strong problem-solving abilities, and ability to apply a structured approach to open-ended challenges.
- Solid leadership skills with the ability to engage and inspire cross-functional stakeholders in order to achieve shared objectives.
- Demonstrated experience developing and running cross-functional projects, including project mobilization, process design, stakeholder management, and clear verbal and written communication in English.
- Comfortable working in a global context, with an understanding of cultural nuances, business practices, and market dynamics across different countries and regions.
- Hands-on experience owning a go-to-market agenda and developing sales enablement assets for local teams.
- Thrive in a fast-paced working environment and are comfortable with changes and ambiguity.
Too Good To Go is a social impact company (and certified B Corporation) where you get to wake up every day knowing you're achieving positive change. We're proud of the change we're driving, and we're looking for like-minded individuals to join our team.
What We Offer- A rare opportunity to work in a social impact company where you get to wake up every day knowing you're achieving positive change.
- The experience of being part of an international company with 1100+ enthusiastic and highly talented teammates across 17 countries (and growing).
- Strong personal as well as professional development in an intense and high-growth scale-up environment.
- An open company culture where you have the independence and room to unleash your creativity.
- A strong team culture where successes are celebrated together.
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