Senior Manager, Membership Lifecycle Specialist
1 month ago
Unlock Your Potential with LEGO Koncernen
About the Role:
We are seeking an exceptional Senior Manager to lead our Membership Segmentation and Lifecycle team. This is a unique opportunity to drive strategic growth, develop data-driven solutions, and optimize membership experiences.
Job Overview:
The successful candidate will oversee the development of advanced membership segmentation models, utilizing 1st-party data to identify new segments, member phases, and lifecycles. You will collaborate closely with cross-functional teams, including PMD (Product Marketing Development), Global Insights, and CRM Proposition, to create actionable recommendations that enhance campaign impact.
Key Responsibilities:
- Design and implement robust membership segmentation strategies, leveraging data insights to inform business decisions.
- Liaise with stakeholders to define and refine existing segmentation models, improving methodologies and incorporating new sources of data.
- Develop and deliver lifecycle solutions to campaign teams, driving commercial value through targeted strategies.
- Analyze segment and lifecycle movement to uncover new opportunities for growth.
- Establish and track Key Performance Indicators (KPIs) to measure success.
Requirements:
- Prior experience in analytics, computer science, or related field, with a strong background in SQL, Excel, R, Python, or similar tools.
- Demonstrated expertise in segmentation and analytics, with a proven track record of driving business value.
- Excellent communication and problem-solving skills, with the ability to convey complex ideas to senior stakeholders.
- Leadership experience, preferably in cross-functional teams.
- Familiarity with personalization and loyalty programs, with a passion for innovative solutions.
What We Offer:
As a valued member of our team, you can expect:
- A competitive salary: approximately $90,000 per annum, based on location and experience.
- Enhanced family care leave options.
- All-inclusive insurances for life and disability.
- A comprehensive wellbeing program, focusing on physical and mental health.
- Colleague discounts on LEGO products.
- Bonus opportunities for achieving shared goals.
- A dynamic work environment with flexible working hours and hybrid remote work arrangements.
-
Billund, Denmark LEGO Koncernen Full timeJob DescriptionAs a Senior Manager, Membership Lifecycle, you will be responsible for leading the development of LEGO Membership segmentation models and creating a common membership segmentation approach and framework. This role requires strong analytical skills, experience in SQL and Excel, and the ability to communicate complex ideas to senior...
-
Membership Lifecycle Specialist
2 months ago
Billund, Denmark LEGO Koncernen Full timeJob DescriptionWe are seeking a highly skilled Membership Lifecycle Specialist to join our team at LEGO Koncernen. As a key member of our Membership & Personalisation team, you will play a crucial role in helping us transform our membership through best-in-class segmentation and lifecycle strategies and solutions.Key ResponsibilitiesSupport the creation of...
-
Membership Lifecycle Strategist, Data Analyst
1 month ago
Billund, Denmark LEGO Koncernen Full timeJob Overview:As a Membership Lifecycle Strategist, Data Analyst at LEGO Koncernen, you will play a crucial role in driving business growth through data-driven insights and segmentation strategies. This exciting opportunity is part of our newly established Membership & Personalisation team within LEGO Market & Channels Global Marketing.About the Role:We are...
-
Senior Manager, Membership Proposition and Offer
2 months ago
Billund, Denmark LEGO Koncernen Full timeJob DescriptionTransform Membership for the LEGO GroupAs Senior Manager, Membership Proposition and Offer, you will play a key role in creating a best-in-class membership offer for new and existing members of LEGO Insiders. You will design, develop, and implement a complete membership offering framework as part of an elevated proposition to deliver exciting...
-
Membership Localization Director
6 days ago
Billund, Denmark LEGO Koncernen Full timeTransform Membership Across the GlobeWe are seeking an experienced Senior Manager, Membership Localisation to lead our Membership & Personalisation team in Market & Channels Global Marketing. As a key member of our global team, you will drive the localization of our Membership Program across diverse markets.About the RoleThis dynamic global role offers the...
-
Global Membership Localisation Strategist
1 month ago
Billund, Denmark LEGO Koncernen Full timeTransforming Membership Across LEGO Group MarketsWe are seeking an experienced Senior Manager, Membership Localisation to join our newly established Membership & Personalisation team in Market & Channels Global Marketing. This dynamic global role will play a crucial part in driving the localisation of the LEGO Group's Membership Program.You will lead the...
-
Strategic CRM Engagement Specialist
1 month ago
Billund, Denmark LEGO Koncernen Full timeCRM Lifecycle Operations SpecialistWe are seeking a highly skilled CRM Lifecycle Operations Specialist to join our team at LEGO Koncernen in Off_Site_Municipality, Denmark.About the RoleThis is an exciting opportunity for a motivated and detail-oriented individual to take on a key role in enhancing engagement and boosting membership through effective CRM...
-
Manager, Membership Forecasting
5 months ago
Billund, Denmark The LEGO Group Full timeJob DescriptionAre you ready to revolutionize forecasting and demand management? Join our Membership & Personalisation team in a dynamic global role where innovation meets impact!This position will be responsible for leading the target setting process within Membership & Personalization and ensures through regular financial forecasting & demand updates that...
-
Business Development Manager
1 month ago
Billund, Denmark The LEGO Group Full timeAre you ready to take your career to the next level in commercial performance management? We're seeking a highly skilled Business Development Manager to join our dynamic global team at The LEGO Group.Job OverviewThis is an exciting opportunity for a seasoned professional with expertise in forecasting, target setting, and risk management to drive business...
-
Billund, Denmark LEGO Koncernen Full timeWe are seeking an experienced Senior Manager to lead the development of our membership proposition and offer.About UsLEGO Koncernen is a global company dedicated to inspiring creativity in children through play. Our team is passionate about delivering exceptional customer experiences and driving business growth.Job DescriptionThis role will involve...
-
CRM Engagement Strategist
2 months ago
Billund, Denmark LEGO Koncernen Full timeJob DescriptionEnhance Engagement and Boost LEGO MembershipLeveraging data and insights, you'll craft personalized, impactful lifecycle programs that resonate with members at key moments.Key Responsibilities:Design and implement CRM lifecycle strategies to boost member engagement and retention.Analyse data to identify trends and opportunities, using insights...
-
Billund, Denmark LEGO Koncernen Full timeUnlock a Rewarding Career OpportunityWe are seeking a highly skilled and experienced professional to join our team as Director of Kids Engagement and Membership Development. This exciting role offers the chance to make a lasting impact on the lives of children worldwide by creating a world-class membership experience for kids.About the JobAs a key member of...
-
Billund, Denmark The LEGO Group Full timeJob DescriptionDo you want to be part of building the future business platform for the LEGO Group?Bring your PLM experience, end-to-end business understanding and leadership skills to the table, and build the future digital platform for Product & Experience Lifecycle Management in the LEGO Group!Core Responsibilities Set a compelling product vision and...
-
Global Localization Expert
3 weeks ago
Billund, Denmark LEGO Koncernen Full timeSenior Manager Membership Localisation Role OverviewWe are seeking an experienced Senior Manager to lead our membership localisation strategy, driving the development and implementation of local adaptations for our membership program across key markets.
-
Billund, Denmark The LEGO Group Full timeCompany OverviewThe LEGO Group is a global leader in the toy industry, known for its iconic brick products and innovative play-based learning experiences. As a Director of Digital Transformation for Product Lifecycle Management, you will be part of a team that drives business growth through strategic digital initiatives.
-
Data-Driven Experimentation Strategist
1 month ago
Billund, Denmark LEGO Koncernen Full timeUnlock New Growth Opportunities with Data-Driven Decision MakingThe LEGO Group is seeking an experienced Senior Manager, Experimentation to lead the development of a strategic experimentation framework that drives business growth and improves member value proposition. As a key member of the innovative Membership & Personalisation team within Market &...
-
Senior Equipment Manager Specialist
1 week ago
Billund, Denmark LEGO Gruppe Full timeJob Description Are you passionate about automation and digitalization of production equipment and do you have great project management skills? Join us in transforming our Processing Production setup from analog to digital, while standardizing and increasing transparency in our global ways of working! Please note that relocation support is not offered for...
-
IT Asset Manager
1 week ago
Billund, Denmark LEGO Gruppe Full timeJob Description Are you passionate about leading, streamlining, and optimising our IT Asset Management lifecycle processes and ensuring strong collaboration with vendors and colleagues alike? This is an exciting opportunity with a global reach where you get full ownership of orchestrating the strategic outlook for several products as well as ensuring we...
-
Senior Manager Specialist
4 months ago
Billund, Denmark The LEGO Group Full timeJob Description#LI-AG1Do have deep knowledge of Unified Namespace Structure and are you passionate about data-driven industrial automation systems?Take this opportunity to use your expert knowledge and help us in our mission to digitalize and automate our manufacturing processes!“No relocation assistance is offered for this position”Core...
-
Transform Customer Experience at the LEGO Group
2 months ago
Billund, Denmark LEGO Koncernen Full timeAbout the Role:As the CRM Testing Manager at the LEGO Group, you will be responsible for leading and driving innovative CRM testing and learning initiatives to shape the future of our customer experience. This strategic role requires a hands-on experience in CRM testing, a passion for exceptional member experiences, and a history of delivering continuous...