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Digital Marketing Strategist
1 week ago
Company Overview:
GlobalConnect A/S is a leading provider of connectivity solutions and digital infrastructure across Northern Europe. The company has a strong presence in Norway, Denmark, Sweden, Germany, and Finland, with over 1,600 employees delivering secure and future-proof solutions to major companies and households.
The company's purpose is to empower society by turning visions into reality through connectivity. With its recent mergers between Broadnet, GlobalConnect, and IP-Only, GlobalConnect has become the fastest-growing provider in its field.
Job Description:
We are seeking an experienced Inbound Marketing and CRM Manager to join our pan-Nordic team in Copenhagen. As a key member of our marketing team, you will be responsible for creating impactful inbound campaigns that drive business growth and managing our CRM system from a marketing perspective.
Key Responsibilities:
- Optimize and manage Marketing Automation (MA) in Dynamics 365 to ensure seamless integration and operation.
- Develop and implement customer journeys to enhance lead conversion for both SMB segment and complex sales processes.
- Collaborate with the sales team to align marketing and sales strategies, creating a seamless customer experience.
- Develop and maintain a strategic roadmap for our Marketing Automation and CRM initiatives, aligning them with our overall business objectives.
- Optimize SEO and develop engaging content that drives traffic and captures potential customers' interest.
