Nordic Marketing Planning Manager
5 days ago
Insights seeks a skilled Marketing Planning Manager to drive successful marketing initiatives for the Nordics region.
This role is part of a maternity cover arrangement and offers a unique opportunity to make a lasting impact on our marketing efforts.
You'll collaborate with global teams to develop and implement localized marketing plans that meet regional needs while aligning with our global brand strategy.
Key responsibilities include:
- Developing a comprehensive local marketing plan that incorporates input from global and regional stakeholders.
- Leading local marketing planning sessions, including performance reviews and forward planning.
- Localizing and regionalizing global campaigns to ensure cultural and market alignment.
- Overseeing digital marketing efforts, including SEO, social media, email, and analytics.
- Supporting sales enablement and customer-targeted campaigns, including events and promotions.
- Providing insights on customer, market, and competitor trends.
Required skills and qualifications:
- Proven expertise in marketing strategy, planning, and execution, preferably in a B2B environment.
- Exceptional communication and stakeholder management skills.
- Strong analytical skills, with proficiency in content creation, SEO, email-marketing, and social media marketing.
- Experience working cross-functionally and managing multiple projects.
- Highly organized, able to manage complex workloads and deliver under pressure.
- Proficiency in Microsoft Word, PowerPoint, Excel, and Outlook.
The ideal candidate will have a deep understanding of the Nordic market and be fluent in both Danish and English.
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